Head Of Digital

1 week ago

Gold Coast, Queensland, Australia TripADeal Full time
Digital & Search Marketing (Marketing & Communications)
Travel discounts, health & wellness benefits
Competitive salary package, training & career progression
Team social events
Be part of a company that is one of a kind in its culture, spirit and passion.
Join a proud & growing team that offers quality, hassle free & affordable travel experiences.

The Opportunity The Head of Digital is a senior marketing role that will oversee the digital marketing portfolio strategy, ensuring the Trip ADeal brand fully embraces digital engagement with our customers and evidence based decisions are made using data, analytics, and intuition, enabling Trip ADeal to deliver improved engagement with their customers while optimising online customer experiences, sales and profit.

This role will utilise various tools to support and develop the strategic direction across the entire digital media mix such as (and not limited to) paid search, paid social, digital video, email, notifications, mobile, web and App with the aim to build awareness, grow traffic/audiences and increase engagement.

In addition, the role will work closely with the various departments on delivery of services across the full range of digital capabilities - campaign optimisation, selected web development, CRM, digital analytics and customer experience innovations.

Organisational Structure You'll report to our Chief Marketing Officer, and lead a team of up to 5.
This permanent full-time position is 100% onsite working from our Varsity Lakes Gold Coast and Byron Bay Head Quarters, working Monday to Friday, 8-4pm or 9-5pm - you choose
A Day in the Life Improving customer experience across all channels (mobile, web, APP) and associated notifications in partnership with the Operations, Sales & Service and Executive team, while providing direction of digital marketing across multiple channels
Supporting the UX/UI experience of customer facing assets to ensure strong conversion, that's always built with customer experience in mind
Driving new customer sales, retention and repeat business, while reducing the cost of sales, and setting KPIs that drive down the cost per acquisition and facilitate easily accessible methods of customer engagement
Responsibility of the customer retention strategy and implementation including customer automated comms, website notifications, loyalty program delivery, etc.
Ensuring appropriate budget allocations to support each campaign in-line with the agreed strategy, objectives and total spend
Ensuring all website activity is captured and improved, supporting optimisations of media channels, and analysing data and metrics to measure the effectiveness of digital campaigns and making data-driven decisions to optimise performance
Ensuring compliance with relevant regulations in digital marketing and data privacy related to subscribers and customer data
To be a Front Running Candidate Minimum of 9 years experience in a senior digital media/marketing role, leading cross functional teams across digital marketing
Demonstrated e-commerce expertise resulting in increased conversion rate and ultimate sales
Digital customer journey strategic experience and large digital media budget management
Experience providing strategic direction for teams running Paid Social, Paid Search, Digital Video, Email marketing
Proven experience in improving Return on ad spend (ROAS) across paid digital media channels
Customer data management experience, primarily related to email subscriber management
Experience managing Martech platforms such as Salesforce Marketing Cloud, Smartly, Qualtrics,

Google Analytics Note:
Experience with platforms similar to these acceptable
CRO experience and testing frameworks
The successful candidate will be required to undergo a Qantas background check
Why Trip ADeal?Competitivesalary package
Learn ,developandadvanceyour career within Trip ADeal
Fun,casual working environment,where shoes are optional
Stafftravel discounts
Employee Assistance Program
$1,040 per annum ofsubsidised gym memberships
Regular social get togethers
Savings and discountson groceries, electronics and homewares
Volunteer leave as part of giving back to the local community
See your next destination as Head of Digital for Trip ADeal? Your future pathway is just one click away.
Apply now
Report this job advert Don't provide your bank or credit card details when applying for jobs.
Choose from thousands of courses delivered by leaders in education.#J-18808-Ljbffr

  • Head Of Digital

    1 week ago

    Gold Coast, Queensland, Australia Tripadeal Full time

    Digital & Search Marketing (Marketing & Communications) Travel discounts, health & wellness benefits Competitive salary package, training & career progression Team social events Be part of a company that is one of a kind in its culture, spirit and passion.Join a proud & growing team that offers quality, hassle free & affordable travel experiences.The...

  • Head of Paid Social

    1 week ago

    Gold Coast, Queensland, Australia Just Digital People Full time

    Genuine passion for your work, an ability to think outside the box and understanding the value in your personal and professional development is a must.The serious businessIn this role you'll be running point for every client's paid campaign performance, you'll know the ins and outs of each digital campaign ensuring performance aligned with KPIs.Present...

  • Head of Marketing

    1 week ago

    Gold Coast, Queensland, Australia National Trust of Australia Queensland Full time

    Employment and Volunteer VacanciesEmployment and Volunteer VacanciesEmployment and Volunteer VacanciesEmployment and Volunteer VacanciesEmployment and Volunteer VacanciesEmployment and Volunteer VacanciesEmployment and Volunteer VacanciesHead of MarketingAbout National Trust Queensland & the Currumbin Wildlife SanctuaryVoted one of the Gold Coast's most...

  • Head of Marketing

    1 week ago

    Gold Coast, Queensland, Australia National Trust of Australia Queensland Full time

    Employment and Volunteer VacanciesEmployment and Volunteer VacanciesEmployment and Volunteer VacanciesEmployment and Volunteer VacanciesEmployment and Volunteer VacanciesEmployment and Volunteer VacanciesEmployment and Volunteer VacanciesHead of MarketingAbout National Trust Queensland & the Currumbin Wildlife SanctuaryVoted one of the Gold Coast's most...

  • SEO Analyst/Marketing Specialist

    1 week ago

    Gold Coast, Queensland, Australia Reform Digital Full time

    Reform Digital is a fast-paced, full-service digital marketing agency that is growing rapidly and making a real impact. We take a client-first approach, and we believe strongly in creating business relationships built on trust – which come from incredible results and insightful conversations around digital performance.We are seeking a SEO Analyst/Marketing...

  • SEO Analyst/marketing Specialist

    1 week ago

    Gold Coast, Queensland, Australia Reform Digital Full time

    Reform Digital is a fast-paced, full-service digital marketing agency that is growing rapidly and making a real impact. We take a client-first approach, and we believe strongly in creating business relationships built on trust - which come from incredible results and insightful conversations around digital performance.We are seeking a SEO Analyst/Marketing...

  • Head of Delivery

    1 week ago

    Gold Coast, Queensland, Australia https:www.bebeejoin Full time

    Our client is one of Australia's leading digital agencies, and we are looking for a Head of Delivery to join their growing team.The main purpose of the Head of Delivery position is to lead and develop a high-performing team of Account Managers, Coordinators and Designers to deliver all projects to clients on time and within budget.There is some flexibility...

  • Head Of Delivery

    1 week ago

    Gold Coast, Queensland, Australia Https:www.bebeejoin Full time

    Our client is one of Australia's leading digital agencies, and we are looking for a Head of Delivery to join their growing team.The main purpose of the Head of Delivery position is to lead and develop a high-performing team of Account Managers, Coordinators and Designers to deliver all projects to clients on time and within budget.There is some flexibility...

  • Head Of Marketing

    1 week ago

    Gold Coast, Queensland, Australia Localsearch Full time

    Add expected salary to your profile for insights Founded in 1993, Localsearch takes pride in being one of Australia's largest digital marketing providers, offering support to over 300,000 local businesses nationwide. Our expansive Sales Team and dedicated Head Office staff extend our reach to assist clients wherever they are. At Localsearch, we encourage an...

  • Head Of Marketing

    1 week ago

    Gold Coast, Queensland, Australia Localsearch Full time

    Add expected salary to your profile for insightsFounded in 1993, Localsearch takes pride in being one of Australia's largest digital marketing providers, offering support to over 300,000 local businesses nationwide. Our expansive Sales Team and dedicated Head Office staff extend our reach to assist clients wherever they are. At Localsearch, we encourage an...

  • Head Of Marketing

    1 week ago

    Gold Coast, Queensland, Australia Localsearch Full time

    Add expected salary to your profile for insightsFounded in 1993, Localsearch takes pride in being one of Australia's largest digital marketing providers, offering support to over 300,000 local businesses nationwide.Our expansive Sales Team and dedicated Head Office staff extend our reach to assist clients wherever they are.At Localsearch, we encourage an...

  • Digital Account Manager

    1 week ago

    Gold Coast, Queensland, Australia Southern Cross Austereo Full time

    Digital Account Manager Gold Coast - Salaried Southern Cross Austereo is Australia's leading media entertainment company, home of LiSTNR and the Triple M & HIT network. With the ability to reach 95% of the population through our Radio, TV and Digital channels, our mission is to Entertain, Inform & Inspire all Australians Anytime. Anywhere In we...

  • Head Of Department

    1 week ago

    Gold Coast, Queensland, Australia The State Of Queensland Full time

    Head of Department - Humanities - Helensvale State High School Education (Organisation site ) South East Region, Early Childhood and State Schools Division An exciting opportunity exists for a results driven, team focused Head of Department - Humanities to lead the faculty at Helensvale State High School.This temporary, full-time position is available from 8...

  • Head of Department

    1 week ago

    Gold Coast, Queensland, Australia The State of Queensland Full time

    Head of Department - Humanities - Helensvale State High SchoolEducation(Organisation site )South East Region, Early Childhood and State Schools DivisionAn exciting opportunity exists for a results driven, team focused Head of Department - Humanities to lead the faculty at Helensvale State High School. This temporary, full-time position is available from 8...

  • Digital Account Manager

    1 week ago

    Gold Coast, Queensland, Australia Southern Cross Austereo Full time

    Southern Cross Austereo is Australia's leading media entertainment company, home of LiSTNR and the Triple M & HIT network. With the ability to reach 95% of the population through our Radio, TV and Digital channels, our mission is to Entertain, Inform & Inspire all Australians Anytime. AnywhereIn 2021 we launched LiSTNR, a curated and personalised...

  • Head Of Marketing

    1 week ago

    Gold Coast, Queensland, Australia Currumbin Wildlife Sanctuary Full time

    About National Trust Queensland & the Currumbin Wildlife SanctuaryVoted one of the Gold Coast's most popular tourist destinations, Currumbin Wildlife Sanctuary is the crown jewel of the National Trust of Australia (Queensland) (NTAQ) properties.As one of Queensland's earliest nature-based tourist destinations, the Sanctuary is a physical embodiment of...

  • Head Of Department

    1 week ago

    Gold Coast, Queensland, Australia The State Of Queensland Full time

    Head of Department - Humanities - Helensvale State High School Education(Organisation site )South East Region, Early Childhood and State Schools DivisionAn exciting opportunity exists for a results driven, team focused Head of Department - Humanities to lead the faculty at Helensvale State High School.This temporary, full-time position is available from 8...

  • Head of Department

    1 week ago

    Gold Coast, Queensland, Australia The State of Queensland Full time

    Head of Department - Student Engagement - Coombabah State High SchoolSouth East Region, Early Childhood and State Schools DivisionCoombabah State High School, situated in northern Gold Coast, offers diverse educational programs and fosters a supportive learning environment.We are searching for a passionate and dedicated Head of Department, Student Engagement...

  • Head Of Department

    1 week ago

    Gold Coast, Queensland, Australia The State Of Queensland Full time

    Head of Department - Student Engagement - Coombabah State High School South East Region, Early Childhood and State Schools Division Coombabah State High School, situated in northern Gold Coast, offers diverse educational programs and fosters a supportive learning environment.We are searching for a passionate and dedicated Head of Department, Student...

  • Head Of Department

    1 week ago

    Gold Coast, Queensland, Australia The State Of Queensland Full time

    Head of Department - Student Engagement - Coombabah State High SchoolSouth East Region, Early Childhood and State Schools DivisionCoombabah State High School, situated in northern Gold Coast, offers diverse educational programs and fosters a supportive learning environment.We are searching for a passionate and dedicated Head of Department, Student Engagement...