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Digital Campaign Manager
1 week ago
As the Campaign Manager, you will work closely with the internal team, B2B partners and several media agencies to implement a Marketing Plan that best promotes my clients products.
Key responsibilities will include:
- Manage activation and execution of multichannel campaigns and programs that are aligned with the Global Buyer campaigns and drive demand for priority solutions (as defined by growth marketing).
- Ensure all campaigns are developed in line with the campaigns framework and are set up with correct tracking and analytics tags.
- Working with the Digital Centre of Excellence to ensure digital best practice across all channel activity.
- Ensure that demand best practices are always considered when designing outputs.
- Feedback on the best use of budget in channel strategy and optimization tactics
- Work with growth leaders to create executive reporting for business
- Partner with both internal & external stakeholders on content and design
We are looking for a passionate, creative, and commercially savvy team player.
Suitable people will also have:
- A minimum of 3 years' experience in supporting or managing integrated/digital marketing campaigns
- Ability to understand marketing data and optimization metrics
- Ability to manage and prioritise complex projects in a fastpaced marketing and communications environment
- Campaign reporting & familiarity with automation tools and CRM systems
- B2B marketing experience in the insurance industry or financial institutions is not a prerequisite, but will be a plus
About my client:
They're a team of authentic and smart individuals passionate about providing outstanding value to their clients and their local communities.
At my client, you're always more than just a job title.
They encourage and support you to expand your knowledge and grow alongside some of the best people in the business - in Australia and throughout their connected global networks.
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