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Digital Campaign Engineer
1 week ago
- Challenge yourself to manage, deliver and optimise brand, performance and data driven campaigns for Qantas Loyalty
- Opportunity to work with a broad stakeholder group
- Full time permanent position based at our Mascot Campus
Qantas Loyalty is a high performing business and has a history of launching exciting new brands and services that make a difference to its millions of Frequent Flyer and Business Rewards members. Qantas Frequent Flyer and Qantas Business Rewards remain at the core of the program, while the business has evolved to include a number of new ventures and other businesses such as Qantas Money, Qantas Insurance, Qantas Hotels & Holidays and Qantas Wine.
The Programmatic Trader will be the interface between the internal marketing clients and internal media planners and the delivery of digital campaigns. You will require strong data-driven advertising expertise and provide thought leadership around campaign structure and design, founded on a deep understanding of how data-driven, performance advertising works.
This role requires a highly skilled Programmatic Trader to manage, deliver and optimise brand, performance and data-driven campaigns. This role is suitable for a highly motivated individual with a passion for digital and data-driven marketing, multiple stakeholder management, programmatic trading, campaign planning, execution, optimization and reporting. An ideal candidate will have exceptional analytical and problem-solving skills, able to spot trends in data and apply stringent methodology to achieve the maximum level of performance from each campaign.
This role will be specifically responsible for using programmatic technology and data to buy advertising space in the digital environment across Display, Video, Native and Social platforms for Qantas branded products and our partners.
You'll have –
- 3+ years of Programmatic Trading or Media Buying experience
- Passion for the digital advertising/ad tech industry
- Solid analytical skills, an ability to highlight key trends and insights from digital campaign data.
- Strong understanding of digital advertising concepts and technology.
- Excellent client service approach and ability to multitask with great attention to detail.
- Ability to work collaboratively as part of a cross-functional team.
- Prior experience with trafficking digital ad campaigns in Campaign Manager is favoured.
- Prior experience with programmatic buying on DSPs such as DV360 and The Trade Desk as well as direct consoles, such as Facebook and LinkedIn.
- Experience with DMP and 1P data activation would be ideal.
- Experience with managing dynamic creatives
- Familiarity with creative testing, media formats and internet technologies.
- Any advertising agency, ad network, trading desk experience.
- Good understanding of ad networks, publishers, exchanges and auction marketplaces.
- High level of communication, you need to be able to articulate and communicate with the team and clients
- Experience educating and sharing knowledge to the team and clients on programmatic best practices and trends
Why Qantas?
You'll join a team where creativity and passion are encouraged. Our people come together to allow us to dream big and deliver successfully.
There are many different opportunities across our team, which means you'll be able to grow both personally and professionally at Qantas. Your development is a priority for us – so that you can maintain the high standards our customers have come to expect and can continue to develop over time. You'll be supported from day 1 with on the job training and coaching as well as our formal training opportunities. While you may start in this role, we've got a great track record of supporting our people to take their career in so many different directions, the destinations are endless.
The Qantas employee benefits program offers amazing benefits that extend well beyond travel.
- We love to travel: Enjoy heavily discounted air travel within Australia and across the globe, both for you and your family and friends, as well as exclusive deals on accommodation and holidays.
- We have flexible leave options: Make use of leave and flexible working opportunities including 18 weeks paid parental leave (plus superannuation payments on all paid and unpaid parental leave until your child turns 1) and additional purchased leave options for eligible employees.
- We'll give you access to thousands of rewards: Through our partnerships we can offer you discounts across shopping, food and wine, insurance, health and wellbeing, leisure and entertainment. You can also take advantage of our salary packaging program including motor vehicles, eligible portable electronic devices and professional memberships.
- We'll support your wellbeing: Whether it's learning to better support your own and others' mental health, our interactive wellbeing app or your very own tailored nutrition plan.
Qantas is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at time of application. We will then work with you to identify the best way to assist you through the recruitment process. Your personal information will be kept confidential in compliance with relevant privacy legislation.
Be a part of something special and play your part in the Qantas story – get in touch today.
Applications close: 19 June 2024
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