Group Executive, Marketing

2 weeks ago


Melbourne, Victoria, Australia Probe CX Full time

Step into the role of The Group Executive, Marketing at Probe Group, an industry-leading customer experience and digital transformation provider.

With over 19,000 employees across five countries and multiple brands to oversee, this role presents a unique opportunity to lead a dynamic marketing team and foster success and innovation.


About the Role


The Group Executive, Marketing for Probe Group is responsible for planning, developing, implementing and monitoring the overall business marketing strategy in alignment with the value creation plan and in close collaboration with the sales organisation.

This position involves leading, motivating, and empowering the global marketing team to drive forward-thinking strategies that elevate our industry leadership and amplify our brand impact.


The Group Executive, Marketing will be responsible for the following:

  • Develop comprehensive marketing strategies that align with Probe Group's overall business objectives and growth targets.
  • Conduct market research to identify customer needs, industry trends, and competitive landscape to inform marketing plans. Use data and reports to make evidencebased decisions.
  • Develop a strategic roadmap for brand, martech, value propositions and competitive positioning.
  • Develop brand awareness campaigns to enhance Probe Group's reputation and market presence.
  • Work closely with the sales function to ensure a cohesive gotomarket strategy.
  • Develop and execute lead generation strategies to acquire new customers and expand the client base.
  • Oversee the implementation of lead generation tactics in MicroSourcing/Beepo.
  • Work closely with sales teams to align with sales objectives and optimise lead conversion.
  • Drive the brand's online presence and customer engagement through various digital platforms.
  • Management of the NPS programs with key clients
  • Manage the marketing budget in line with key performance indicators, ensuring a return on investment
  • Team Leadership

Key Skills and Attributes Required:

  • Minimum of 3+ years of experience in a similar role.
  • Previous experience in a Csuite role.
  • Relevant tertiary qualifications in Marketing and Communications.
  • Exceptional leadership and communication skills.
  • A handson attitude with a proven "can do" capability.
  • Management of a multibrand strategy
  • International marketing experience
Probe Group firmly believes that the strength of our company lies with the diversity and talent of our people. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives, making room for opportunities for each individual to thrive.

At Probe Group equality is not merely a slogan - it's our commitment. Our way of life.

Here, we don't just accept your unique authentic self - we celebrate it, valuing every individual's contribution to our collective success and growth.

Join us in celebrating you and your 100%

  • Melbourne, Victoria, Australia Probe CX Full time

    At Probe CX, we're powered by passion, driven by curiosity, enriched by a purpose to do it better. We work hard and love a good challenge (or multiple). With clients spanning across the Pacific, Asia and North America, we're no stranger to thinking big and working with innovative minds to achieve great success. We are dedicated to doing things better than...

  • Marketing Executive

    2 weeks ago


    Melbourne, Victoria, Australia Six Degrees Executive Full time

    Location: Melbourne Job Type: Permanent Salary:Competitive base salary + superannuationContact: Chanelle CastroAbout the organisationOur client is an established national industry association focussed on servicing over 16,000 members nationally and globally through education, training and business advisory. They set the professional standards and best...

  • Marketing Executive

    2 weeks ago


    Melbourne, Victoria, Australia Six Degrees Executive Full time

    Location: Melbourne Job Type: Permanent Salary:$ $110000 per annumContact: Hong SilverAbout the organisationOur client is an established national industry association focussed on servicing over 16,000 members nationally and globally through education, training and business advisory. They set the professional standards and best practice for their sector,...

  • Marketing Executive

    2 weeks ago


    Melbourne, Victoria, Australia Scentre Group Full time

    Our StoryScentre Group is the owner and operator of 42 Westfield living centres in Australia and New Zealand; partnering with the world's leading retail and luxury brands to create a unique shopping and leisure experience for our customers. A career with us fosters the chance to be a part of a company that is transforming the digital and physical retail...

  • Marketing Executive

    2 weeks ago


    Melbourne, Victoria, Australia SCENTRE GROUP LIMITED Full time

    Job no: Work type: Permanent Full Time Location: Melbourne Categories: Marketing and Digital Our StoryScentre Group is the owner and operator of 42 Westfield living centres in Australia and New Zealand; collaborating with top retail and luxury brands to offer a unique shopping and leisure experience for our customers. A career with us provides the...


  • Melbourne, Victoria, Australia Six Degrees Executive Full time

    Location: Melbourne Job Type: Permanent Salary: Competitive Contact:Nicole Cooke Are you a passionate digital marketing strategist with a knack for creating compelling campaigns? We're on the hunt for a creative and data-driven individual to take the lead in conceiving, planning, and executing innovative digital marketing initiatives that will skyrocket the...


  • Melbourne, Victoria, Australia Blackbook Executive Full time

    International market leader Huge career potential. Career defining roleCompanyThis global aftermarket product specialist seeks a Group GM to lead the product, R&D and engineering functions across the international footprint for the business. As part of the executive leadership team, this critical role requires a professional with significant leadership...

  • Marketing Executive

    2 weeks ago


    Melbourne, Victoria, Australia Collar Group Full time

    Up to $100k depending on experience CBD location with stellar officesAre you a dynamic marketer with a passion for brand management and strategic innovation? Our client is seeking a talented Marketing Executive to spearhead their marketing initiatives and drive brand growth.About the Role: Manage brand activities across digital, social media, tenders, and...

  • Marketing Executive

    2 weeks ago


    Melbourne, Victoria, Australia Gough Recruitment AU Full time

    Exciting Shopping Centre in the Inner-South East Strategic Role with Exceptional Growth Highly Sought After Property Group The OpportunityWork with an exciting and top-tier property group on a shopping centre asset based in the South East. This is an incredible opportunity for an experienced Shopping Centre Marketing Executive or Manager to step into a...


  • Melbourne, Victoria, Australia GIG EXECUTIVE Full time

    The OrganisationFuture Leadership is a dynamic capability ecosystem for boards and executives, encompassing Fisher Leadership for board and executive search, CLA for leadership development, and Gig Executive for on-demand interim executives. Recognised in the Great Place to Work survey and a B-Corp Certified organisation we strive to innovate and lead in our...

  • Marketing Executive

    2 weeks ago


    Melbourne, Victoria, Australia Gough Recruitment Full time

    The OpportunityWork with an exciting and top-tier property group on a shopping centre asset based in the South East. This is an incredible opportunity for an experienced Shopping Centre Marketing Executive or Manager to step into a leadership position and work with a fantastic team at an exciting shopping centre.Duties will include but not be limited...

  • Group General Manager

    2 weeks ago


    Melbourne, Victoria, Australia Six Degrees Executive Full time

    Location: Melbourne Job Type: Permanent Salary:$ $330000 per annumContact: Jo KrauseAbout the businessOur client, a renowned and well-known business has a diverse portfolio of brands. With a new global brand expansion on the horizon, they are poised to captivate a global audience by transforming their market approach, product offerings, and customer...

  • Head of Group Systems

    2 weeks ago


    Melbourne, Victoria, Australia Dean & Ling Executive Full time

    Outstanding opportunity for a financial services technology project manager to step into a newly created role.Dean & Ling Executive has been exclusively engaged by a high-performing and ambitious organisation that has enjoyed significant growth via acquisition over the last few years. The growth has precipitated the need for transformation and the...

  • Marketing Executive

    2 weeks ago


    Melbourne, Victoria, Australia Spring Professional Full time

    Are you currently working as a Marketing Executive or Assistant Marketing Manager? Are you from retail, shopping centre or property backgrounds? This is a great opportunity to have your foot in the door of one of the largest ASX listed retail property group in Australia.Your Role:We are seeking a talented Marketing Executive to join our client on a minimum...

  • Marketing Executive

    2 weeks ago


    Melbourne, Victoria, Australia Ronnie's - ETO Collective Full time

    Ronnie's - ETO CollectiveLooking to take the next step in your marketing career?ETO Collective is currently seeking a Melbourne-based marketing executive to handle the day-to-day marketing of our venues Ronnie's, Dive Bar and an exciting new venue set to open February 2024.Reporting to the Group Brand & Marketing Manager, and based on-site in our Melbourne...

  • Marketing Executive

    2 weeks ago


    Melbourne City Centre, Victoria, Australia Become Recruitment Full time

    Marketing Executive (3m contract):- Sector: Marketing, Media & Communications- Contact: Glenn Quick- Client: Become- Location: Melbourne CBD- Salary: AU$ AU$85000 per annum- Expiry Date: 07 April 2024- Job Ref: BBBH438968_ Glenn Quick: Recruitment Consultant - Creative We are working with a vibrant and popular entertainment destination in Melbourne that...


  • Melbourne, Victoria, Australia DDLS Australia Full time

    We are the best-in-class, vendor-certified, IT training for businesses. We celebrate you; our people do incredible work and deserve great rewards.We are LumifyIt's not a word you'll find in the dictionary, but it's a word that means a lot to us. We define Lumify as the process of illuminating lives through learning. It's about striving to be smarter, to do...

  • Marketing Executive

    2 weeks ago


    Melbourne, Victoria, Australia Stamford Hotels & Resorts Full time

    Job No:STAMLocation: MelbourneStamford Plaza Melbourne is a five star luxury all-suite hotel located in the heart of Melbourne's fashionable laneways, dining, shopping and theatre district. Renowned for providing an urban oasis for the most discerning travelers seeking a true Melbourne experience with a flair for personal service.We are now seeking an...


  • Melbourne, Victoria, Australia Dean & Ling Executive Full time

    Exceptional newly created opportunity to build a FP&A function within a new and acquisitive company in the health sector.This is an exceptional opportunity to join an acquisitive new player which delivers a diverse array of health services to its customers through people. With exponential growth plans it is well positioned to build an established market...

  • Marketing Executive

    2 weeks ago


    Melbourne, Victoria, Australia Spring Professional Full time

    Large shopping center in Melbourne's West Exciting career advancement opportunity Great culture, long tenures and supportive environmentSpring Professional are seeking a marketing professional for a new opportunity in shopping centre marketing. This opportunity is available as a 10 month contract.As Marketing Executive, you will manage the promotion and...