Retail Manager NSW

1 week ago

Sydney, New South Wales, Australia La Prairie Full time

Role Purpose / Mission:


• Drive retail sales in respective cities/ location across local market and travel retail

• Define retail strategy per location/ retailer/ POS in coordination with Retail Director to align sales target and means to achieve it.

• Ensure service excellence across all POS and by developing the best BA team.

Main Accountabilities:

Retail Management

Achieve Retail sales and Retail KPI's follow-up via internal tools (Retail dashboard, CRM system, Art of Perfection tracking, Art of Beauty KPI's) Define and plan retail strategy based on global and market priorities via monthly planning. Put in place BA incentives and mechanism to drive sales within brand guidelines and strategy. Monitor/ Follow-up/ adjust when necessary. Prepare monthly report with competition analysis, best practice on the market, operators' activities, key information on the retail trends in the region to be shared during monthly team meeting. Build strong work relationship and partnership with store management. Roll-out of CRM global initiatives locally Ensures consistent implementation of generosity guidelines in store. Handle if any customer complaints/ liaise with Customer service and Clients affair case by case.

BA Development

Motivate and Care for the team by increasing engagement and loyalty to the brand. Ensure BA's strive to introduce the complete ritual to drive sales and UPT. Ensure BA headcount is fulfilled in all locations and high motivation is delivered consistently throughout the year. Work closely with Education Manager and Retail coach to fill the gaps in Education needs (per store, per BA if needed) Acquire brand and product knowledge to be a relay of information to BA's (on top of Education team) Work closely with Retail Director to ensure all key messages are cascaded down to BAs as per brand guidelines. Ensure Art of Perfection at counter and Art of Beauty in Facial Cabins have clear KPI's and targets are reached on monthly basis. Ensure BA's follow the CRM guidelines and record all data required. Ensure grooming guidelines are implemented and maintained by all team members.

Brand image and VM

Ensure brand image is well respected online and offline. Work with SDVM team for all store visuals/ theme changeover per store, update planograms accordingly Coordinate with SDVM team and support for store renovation and openings Responsible for execution of Outposts and animations, VIP events Communicate store specifics to design team to create optimal designs for new installations with a focus on shop floor reality. Reports all required information and pictures to management. Support team with installation report of new fixture.

Requirement:

University degree or equivalent tertiary qualification 3 years of experience in Retail, preferably in a luxury environment, with high standards of Client knowledge Passionate business driver and sales professional Cares about the people in the team. Ability to build a positive team culture and work in partnership with others Inspiring leadership and change management skills Independent, self-driven Understands luxury and its codes Structured approach to planning and KPI measuring Excellence in retail execution, attention to detail in store environment and in planning Willing to travel and spend 80% of time in store Advanced knowledge of MS office Fluent in English

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