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Advertising Campaign Manager V
3 months ago
Are you an experienced Advertising Campaign Manager V? If so, let's chat
Our client is currently in search of a skilled Advertising Campaign Manager V for a 12-month contract role, with potential for extension.
This position offers the flexibility of remote work.
Overview
In this role, you will collaborate closely with Product Marketing to plan and execute campaigns aimed at increasing Game Pass subscriptions, upgrades, engagement, and retention. You will be responsible for aligning roadmaps, target audiences, and priorities. Additionally, you will provide guidance to various teams within Digital Marketing, such as customer experience, design, campaign execution, operations, experiments, and analytics.
Job Responsibilities
- Manage Digital Marketing campaigns across all platforms. Additionally, you will propose fresh campaign concepts, establish audience targeting strategies, and ongoing testing procedures.
- Lead continuous testing, evaluation, and optimization of campaigns in collaboration with Senior Marketing Content Marketing Lead, Analytics, and Data Science teams.
- Innovate new creative concepts to enhance user acquisition and engagement with primary audiences.
- Create a standardized playbook for sharing campaign details and creative strategies with stakeholders in Digital Marketing and partner teams.
- Contribute to the formulation of Digital Marketing Go-to-Market plans by sharing creative strategies and evaluating campaign performance.
- Minimum 8-10 years of overall experience in the industry.
- At least 8 years of experience in marketing campaign development.
- Minimum 8 years of experience in copywriting and messaging.
- Minimum 6 years of experience in data analysis and optimization.
- 8+ years in product marketing, product management, paid media, digital merchandising, business strategy, or programming.
- Demonstrated ability to develop digital campaigns that continually evolve for improved performance.
- Excellent project and time management skills.
- Effective collaboration and partnership abilities.
- Proficient communication skills in all stages of campaign development.
- Analytical mindset with a focus on continuous enhancement.
- Understanding of the subscription, entertainment, or technology sectors.
- Familiarity with consumer subscription services and content marketing.
An approximate pay range for this position is $63.35 per hour.
The provided pay estimate has not accounted for any potential geographical differentials. Compensation determinations will be based on individual circumstances, including skills and experience levels.
Meet APC
Company – Staffing – 501 – 1000 Employees
APC values a workplace that is both engaging and enjoyable. Take the opportunity to join our team and ignite your professional journey
APC is an organization dedicated to professional services, aiming to engage individuals and positively impact lives. With a focus on serving professionals, we are dedicated to offering top-notch customer service and support to our employees, creating meaningful and rewarding experiences daily.
APC is dedicated to fostering a diverse work environment and proudly upholds equal employment opportunities. All qualified candidates will be considered for employment without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, genetics, or veteran status.
