Social Media Specialist

1 week ago

Perth, Western Australia Talent International Full time
australia perth permanent negotiable- A thorough understanding of social media algorithms, trends, guidelines, and best practices.

  • Experience in creating organic social media schedules for platforms such as Meta, TikTok, and LinkedIn.
  • Experience in paid social media advertising on platforms such as Meta, TikTok, and LinkedIn.
  • Solid knowledge of social media analytics and management tools.
  • Strong organizational skills, with the ability to prioritize work across multiple projects, channels, and campaigns.
  • Experience using Adobe Suite, including Illustrator.
  • Excellent copywriting and editing skills.
  • Attention to detail and professionalism.
  • Strong teamwork and collaboration skills.
  • The ability to take initiative and thrive in a fastpaced environment.
  • Exceptional time and deadline management skills.
  • A high client service ethic.
  • Comfortability working behind and in front of the camera.
  • A degree qualification in appropriate disciplines such as marketing, communications, graphic design, and/or any other digital creative areas would be highly advantageous but not absolutely essential.

Responsibilities of the Social Media Specialist include:

  • Manage the day-to-day handling of multiple client social media channels, adapting content to suit each different platform.
  • Curate and create engaging multimedia content across multiple platforms.
  • Write highly engaging social copy, tailored to each platform and consistent with the client's brand voice.
  • Manage and oversee the social media components of all client organic schedules, paid campaigns, and projects.
  • Collaborate with the creative pod and account manager to ensure brand consistency and timely delivery of client campaigns while paying attention to detail and achieving outlined KPIs.
  • Oversee, plan, and deliver content across different platforms using scheduling tools.
  • Oversee the creation and implementation of monthly social media schedules.
  • Monitor, track, analyze, and report on performance on social media platforms using analytics tools and adjust strategies accordingly.
  • Manage a budget for social media activities and report on ROI.
  • Develop and implement new strategies to leverage social media and drive objectives.
  • Communicate with followers, respond to queries, monitor community feedback, and foster online discussions.
  • Continually learn, test, measure, and optimize performance on all social media activities.
  • Attend content shoots onsite with clients.
  • Manage time efficiently across multiple clients and projects.

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