Marketing Coordinator

1 week ago


Sydney, New South Wales, Australia Amex Full time

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Here, you'll learn and grow as we help you create a career journey that's unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.


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Make your mark on one of the most iconic global brands.


As marketers at one of the most iconic brands in the world, we play a major role in building authentic relationships with customers who impact life and business around the world.

Here, creativity and inspired storytelling combine with powerful data-based marketing and hyper-personalized digital communication to create a genuine human connection that drives business results.

As a part of our diverse community of marketers, you can have a breadth of different marketing experiences and do virtually anything from connecting small businesses to new customers to uncovering insights that inspire the future of payments.

Create a dynamic career while doing work that matters for people and businesses everywhere. Find your place in marketing on #TeamAmex.


The International Card Services (ICS) organisation was recently created to unlock more opportunities to achieve higher growth, increase our speed and agility, and put more decision-making capability in the hands of our local teams.

It focuses on Consumer and Commercial segments of card products.

It is an exciting time in ICS Marketing as we are focused on acquiring new customers to capture the growth opportunity available.

This role will sit in the ICS Acquisition Marketing - Leads, Member Get Member (MGM) and Distribution Team.

We are responsible for acquiring customers Digitally and driving Demand Generation, by consistently delivering quality warm leads, improving conversion and pipeline velocity.


The team embodies a fast paced and dynamic culture, operates nimbly and embraces teamwork, accountability, flexibility and a will to win attitude.


This position will be supporting the Marketing Manager, MGM to help create the strategy, implementation and measurement of MGM initiatives and capabilities which enable us to drive customer acquisition.


How will you make an impact in this role?

  • Help deliver the strategy for MGM Field experience including defining and executing campaigns across the field teams to drive acquisition, increase efficiency and deliver strong ROIs in the channel.
  • Review the existing MGM Sales process and work with central teams to define and execute a Sales Assisted MGM channel.
  • Help execute field engagement campaigns.
  • Help deliver Digital MGM campaigns that help drive awareness and conversion in the Digital EndtoEnd channel.
  • Manage MGM offer changes and escalations processes identify opportunities to improve the current process.
  • Reporting and analysis of acquisition results to optimize and inform future plans.
  • Project management to ensure all activities are delivered ontime and within budget.

Minimum Qualifications

  • Ability to drive results and ensure those outcomes help inform future initiatives.
  • A collaborative style of doing business ability to gain support, resolve conflict and work in a matrix organisation. In particular drive tight engagement across Field & Marketing.
  • Analytical and Data capabilities
  • Undertake ongoing campaign analysis to monitor marketing channel performance and ROI on investments to support the Marketing Manager make future decisions. Deliver regular reporting updates as required on initiatives
  • B2B marketing experience incorporating all mediums including digital is highly regarded.
  • High personal accountability which leads to strong experience in driving results.


You must be able to work independently and be able to focus and prioritize in times of fast changing priorities.

Whilst striving for work life balance, this role will demand some flexibility due to the global nature of the wider marketing team.

Importantly, you must be passionate about what you do, proud about what you deliver and be prepared to go the extra mile to make a difference.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through eac

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