Social Media Executive

2 weeks ago

Sydney, New South Wales, Australia Carnival Full time

Carnival Australia is thrilled to announce an opportunity within P&O Australia for a Social Media Executive to join their dynamic Marketing team.

This full-time, 10-month contract role will be situated in Sydney's vibrant Chatswood district and will directly report to the Marketing Manager - Brand and Content.

In this position, you'll spearhead the growth of social media channels, focusing on audience expansion and engagement, content creation, organic social media marketing, and community management across P&O Cruises' owned social media platforms.

You'll collaborate closely with the wider P&O Marketing team and Corporate Affairs to elevate the P&O brand and contribute to achieving commercial objectives.

First things first, check out what is on offer

  • Competitive base + super + bonus.
  • Work life balance 9 day (compressed hours) working fortnight with full time pay. Yes, that's a long weekend every fortnight
  • Offering a hybrid work model 2 days WFH and 3 days Office.
  • Fantastic Chatswood office location close to shops, public transport, restaurants, gyms and more
  • Fantastic discount on cruises, onboard product launches, airline, and Hotel discounts through our partners.
  • Accredited as one of the best places to work in Australia in the Great Place to Work survey 202
  • Nominated as one of the best places to work for Women in the Great Place to Work survey 202
  • Click to see more benefits

Your key responsibilities will include but are not limited to:

  • Concepting, design and creation of compelling social media assets including reels, static
- and video content, without the reliance on a design studio or agency.

  • Collaboration with agency partners, influencers/ambassadors, and internal studio teams for additional social media assets as required.
  • Manage relationships with key stakeholders across different business units to develop social media plans and track monthly performance.
  • Offer support and guidance to contracted influencers aboard our ships, ensuring their brand experiences are optimized and all content opportunities are leveraged.
  • Maintain a monthly content calendar that synchronises with Marketing and Corporate Affairs activities.
  • Enhance existing P&O social media channels and establish new ones as needed.
  • Engage with comments in a lively, creative, and consistent tone.
  • Collaborate with Digital Marketing to identify posts in content calendars for boosting through paid media.

About You:

Your profile displays a results-driven, self-assured, and flexible professional who thrives in dynamic environments. Your outstanding organisational abilities and knack for juggling tasks underscore your robust work ethic. While you excel in small team dynamics, your autonomy truly showcases your capabilities. Your agility, keen eye for detail, and knack for presenting data-driven insights and solutions distinguish you.

Your adept communication skills foster smooth collaboration with a wide array of senior stakeholders, while your fusion of creativity and analytical prowess guarantees successful project results.

If you hold a passion for travel and social engagement, this role is tailor-made to amplify your strengths

To be successful in the role, you will have demonstrated:

  • Minimum of 4 years' experience in both social media and public relations, boasting exceptional writing skills and adept issue management abilities.
  • Successfully managed social media in fastpaced consumer settings.
  • Valuable understanding of traditional marketing; Marketing degree preferred but not mandatory with relevant experience.
  • Demonstrates creativity and deep immersion in social media.
  • Strong individual skills in the design and creation of social media assets including reels, static and video content.
  • Proficient in content marketing strategies and execution.
  • Skilled in sourcing and managing content development.
  • Seamlessly transitions between creative and analytical marketing.
  • Comprehensive knowledge of major social media platforms and effective utilisation across contexts including Facebook, Instagram, YouTube, TikTok, etc., and how to leverage each platform effectively in different contexts.
  • Thrives under pressure, consistently meets tight deadlines, and maintains a strong work ethic coupled with meticulous attention to detail.
  • Availability for 24hour oncall duty and weekend work in Australia and overseas when necessary.
  • Possession of a valid passport is mandatory with ability to travel with mínimal notice.

About Us:


Carnival Australia is part of the Carnival Corporation, the worlds' leading cruise holiday company, representing iconic brands including P&O Cruises, Princess Cruises, Cunard, Carnival Cruise Lines, Holland America Line and Seabourn.

It's an exciting time to join the local team, with the resumption of cruising in Australia At Carnival Australia we pride ourselves on promoting an inclusive and flexible workplace culture where individual differences

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