Communications Advisor

1 week ago

Docklands, Victoria, Australia Rider Hunt International (RHi) Full time

Overview:

  • The Comms Advisor is accountable for leading and developing acquisition, partner & operational communication activities supporting our clients products & portfolios. Communications are primarily executed via digital channels though some print and media channels may be utilised at times.
  • As a core member of the Marketing Squad, the B2B Comms Advisor plays a key role in developing future acquisition campaigns through conception, in campaign management and wrap up, as well as leading the development of engaging partner campaigns to drive positive commercial outcomes for bp and our partners.
  • This role requires a sound understanding of external market conditions, including competitor activity, to drive the feedback loop on targeted acquisition and offer, along with targeted marketing approaches. The role involves the identification of continuous improvement opportunities to drive effectiveness in how we engage and communicate to our clients customers.

Responsibilities:

Core Role Responsibilities:

  • A core squad member in the B2B Fuels Marketing Squad, contributing to both annual and quarterly planning, key initiative identification and task completion to support wider Marketing OKRs.
  • Lead the endtoend development of Fuel card Partner campaigns to drive awareness and conversion for both bp and our partners.
  • Lead and drive campaign management initiatives such as "low effort" solutions, support campaign activity execution (i.e. Gift Card acquisition/operational promo benefit).
  • Maintain and grow our clients portfolios through leading the development and execution of acquisition campaigns with a bespoke comms approach to maximise customer take up and completion.
  • Support the Sales and Marketing Team Leaders with delivery of highquality core performance activity and escalating any key risks identified within communications.
  • Have a deep understanding of best and next practice in Marketing and Lead Generation whilst developing a deep understanding of the our clients products and key differentiators to competitors.

Qualifications:

About you:

Proven experience in comms execution, including digital, print, and phone with strong resilience and ability to meet KPI's.

A strong understanding of the SME segment with an ability to connect quickly with customers, strong business acumen and a can-do attitude.

Educational background- Tertiary Qualified (Marketing or business related)

  • Core Competencies and Experience (Technical and Professional)
  • A digital innovator and lateral thinker
  • Minimum 2 years previous experience preferably in a Marketing/Communications role
  • Proven ability to work across different teams and engage with a variety of stakeholders at both peer and senior levels
  • Understanding of graphic development and online content publishing processes
  • Competitive by nature with a strong customer focused approach to doing business
  • Driven and engaging from the first conversation, with the ability to break down barriers quickly
  • Strong understanding of small to medium business and the unique challenges faced by this sector

About rhi
rhi is a professional services provider with global expertise.

Tracing our history back to the 19th century, we have spent the last 50 years as a global leader to the energy industry.- We combine efficient systems and processes with a deep understanding of client challenges and market insight.

We work with our clients to deliver information and resources that will support every stage of their operations. We deliver value to our employees, our clients and the countries that we work in.-
Diversity Statement
We are an equal opportunity employer that recognises the value of a diverse workforce.

All suitably qualified applicants will receive consideration for employment on the basis of objective criteria and without regard to the following (which is a non-exhaustive list): race, colour, age, religion, gender, national origin, disability, sexual orientation, gender identity, protected veteran status, or other characteristics in accordance with the relevant governing laws.

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