Assistant Marketing Manager

1 week ago


Brisbane, Queensland, Australia Gybe Consulting Pty Ltd Full time
Join an iconic global retail business driving national campaigns

  • Work with a diversified marketing team supported by leading agencies
  • Be involved in not only delivery of campaigns but also strategic thinking

Our Client
Our client is a leading global fast-food franchise known for its delicious and healthy options.

Founded over 60 years ago, they have since grown into a global brand with over 44,000 locations in more than 100 countries.

As a business they believe in using only high-quality ingredients and strive to ensure that their customers have access to a wide variety of healthy meal options that can fit into any dietary lifestyle.

Their commitment to their customers also extends beyond just our menu offerings.

They believe in giving back to the communities that they serve through supporting local charities and organisations by donating food, volunteering time, and providing financial support.

For a marketer, this is rare opportunity to join a global business with a considerable customer base.

Not only do they work with and are supported by some of Australia's leading agencies, they have a reinvigorated brand, created leading partnerships with top sporting teams and delivered a digital transformation to enhance their connectivity to their customers.


The Responsibilities
As an Assistant Marketing Manager, this role will oversee & be accountable for the successful delivery of integrated ATL & BTL national promotional & retail campaigns

Key responsibilities include:

  • Develop integrated campaign briefs
  • Drive traffic, revenue, franchisee profitability, guest engagement and achieve positive brand health.
  • Manage relevant project deliverables, timelines & supply dates to ensure each project is delivered to market as planned
  • Execute & manage all relevant assets for each assigned campaign, including an accompanying channel plan
  • Ongoing reactive management of campaigns inmarket, including recommendations to adjust campaigns when required to meet business objectives
  • Manage campaign marketing budgets to help ensure projects are delivered within required scope
  • Assist with drafting marketing field communications as needed for each campaign/project assigned.
  • Daily management of key stakeholders (Agency Partners, Internal departments, Franchise Owners)
***
The Experience Required

What Is On Offer

  • Opportunity work for a global retail business with operations across 100 countries
  • Join a high performing marketing team, supporting by leading digital, brand and creative agencies
  • Full time, permanent position with head office based on Brisbane CBD fringe with flexibility/hybrid working arrangements
- $80,000 base + super + bonus

**#SCR-michael-johns

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