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Content Insights Analyst
1 week ago
Content Insights Analyst
Location: North Ryde
Our Team
Reporting to the Content Insights Manager, this position plays a crucial role in providing accurate audience data to drive content-related decisions and enhance overall business performance. The ideal candidate should have a strong grasp of quantitative analysis, a love for TV, and a dedication to improving the customer experience through valuable insights.
Exciting Responsibilities
- Manage audience measurement tasks efficiently
- Utilize various tools like TV ratings software, Tableau, SQL, and Excel for data analysis
- Provide timely audience data for reports across the organization
- Interpret data and communicate its implications effectively
- Contribute to insightful presentations and recommendations
- Collaborate with different teams to fulfill project requirements
- Build strong relationships with internal stakeholders
Key Qualifications
- Tertiary qualifications in media or statistics
- Minimum one year experience in a similar role
- Passion for television
- Previous broadcasting or media experience is a plus
Desired Mindset
- Attention to detail and accuracy
- Strong analytical and mathematical skills
- Proactive and self-managed approach
- Comfortable in fast-paced environments
- Curious and open to learning
- Effective written and verbal communication
- Proficient in data analysis and presentation
Systems Proficiency
- Advanced skills in Microsoft Excel
- Intermediate skills in Microsoft PowerPoint
- Experience with various TV ratings analytical tools
- Proficiency in Tableau and basic SQL skills
Note to Recruiters - This role is not open to recruitment agencies. We do not accept unsolicited resumes from agencies.
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