Ecommerce Analyst

1 week ago

Sydney, New South Wales, Australia Sharp & Carter Full time
Huge Global FMCG Brand | Excellent Senior Leaders | Amazing Culture
- $75,000 Base + Super | 12 Month Maternity Leave Cover | Hybrid Working

  • North Ryde Office | 2 Days WFH | Modern Workspace | Global Brands

Overview
As an Ecommerce Analyst, you will play a pivotal role in driving growth and maximizing sales. You will be responsible for analyzing data, identifying trends, and developing insights to optimize ecommerce strategies. Collaborating closely with cross-functional teams, you will provide valuable recommendations to enhance the customer experience and drive revenue.

Key Responsibilities

  • Analyze ecommerce performance metrics and KPIs to track sales, traffic, conversion rates, and other key indicators.
  • Conduct indepth market research and competitive analysis to identify emerging trends and opportunities in the ecommerce landscape.
  • Utilize data analytics tools and techniques to generate actionable insights and recommendations for improving website performance, user experience, and digital marketing campaigns.
  • Work closely with marketing, sales, and product teams to develop and implement ecommerce initiatives that drive traffic, improve conversion rates, and increase customer engagement.
  • Monitor and evaluate the effectiveness of promotional activities, pricing strategies, and merchandising tactics to optimize ROI and sales performance.
  • Stay abreast of industry developments, best practices, and emerging technologies in ecommerce and digital marketing.

Qualifications

  • Bachelor's degree in Business, Marketing, Economics, or related field.
  • 2+ years of experience in ecommerce, digital marketing, or data analysis roles.
  • Proficiency in data analytics tools.
  • Strong analytical skills with the ability to interpret complex data sets and draw actionable insights.
  • Excellent communication and interpersonal skills with the ability to collaborate effectively across teams.
  • Detailoriented with a proactive and resultsdriven mindset.
  • Knowledge of ecommerce platforms (e.g., Shopify, Magento) and content management systems is a plus.
  • Experience in the consumer goods or retail industry is preferred.
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