Direct Marketing
2 weeks ago
About us
Momentum is innovative, results-driven & customer focused. Our experienced consultants go out of their way to deliver effective recruitment solutions for both clients & candidates. Whether it be one off-hires, bulk recruitment, onsite workforce management or large vendor management models.
Our client is a market leader in providing web-based solutions to the residential property market
Due to our client experiencing continued growth, seeking a dynamic and results-driven Marketing Director to join their Australian team.
Benefits
- Professional development opportunities
- Comprehensive benefits package including health, dental and vision insurance
- Competitive Salary and Performance based Bonus
- Dynamic and Supportive work Environment
- Retirement Savings Plan with company match
- Flexible working hours and remote working options
- Generous vacation and paid time off policies
The Marketing Director will lead our marketing team and drive our real estate marketing strategies. This role requires a seasoned professional with extensive experience in real estate marketing, strong leadership skills, and a proven track record of delivering measurable results. The Marketing Director will be responsible for developing and executing comprehensive marketing plans that enhance our brand, attract new clients, and support the growth of our real estate portfolio.
Key Responsibilities:
- Develop and implement marketing strategies that align with the company's overall business objectives.
- Create annual marketing plans, including budgets, goals, and performance metrics.
- Monitor and report on the effectiveness of marketing initiatives, adjusting strategies as needed to achieve optimal results.
- Lead, mentor, and develop a high-performing marketing team.
- Foster a collaborative and innovative team environment.
- Ensure continuous learning and professional development opportunities for team members.
- Oversee the development and maintenance of the company's brand identity and messaging.
- Ensure consistent and effective brand communication across all marketing channels.
- Manage public relations efforts to enhance the company's reputation and visibility.
- Develop and execute digital marketing strategies, including SEO, SEM, social media, email marketing, and content marketing.
- Oversee the creation and management of engaging and effective digital content.
- Utilize data analytics to measure and improve digital marketing performance.
- Design and implement lead generation campaigns to attract potential clients.
- Work closely with the sales team to develop strategies that convert leads into clients.
- Analyze and optimize lead conversion processes.
- Conduct market research to identify trends, opportunities, and competitive landscape.
- Use insights to inform marketing strategies and business decisions.
- Monitor industry developments and adjust marketing strategies accordingly.
- Build and maintain relationships with key clients, partners, and stakeholders.
- Collaborate with external partners, such as advertising agencies, PR firms, and digital marketing consultants.
- Ensure client satisfaction and retention through effective marketing initiatives.
- Plan and execute industry events, trade shows, and client engagement activities.
- Oversee event marketing strategies to maximize attendance and engagement.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA or advanced degree preferred.
- Minimum of 10 years of experience in marketing, with at least 5 years in a senior leadership role within the real estate industry.
- Proven track record of developing and executing successful marketing strategies.
- Strong leadership and team management skills.
- Excellent communication, presentation, and interpersonal skills.
- Proficiency in digital marketing tools and platforms.
- Strong analytical skills and ability to make data-driven decisions.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Knowledge of the latest trends and best practices in real estate marketing.
How to Apply
If this sounds like an opportunity you would be interested in, make sure to APPLY today.
For any questions, feel free to reach out to:
Contact first or phone
Momentum is extremely passionate about providing equal employment opportunity for all. We are committed to diversity and an inclusive workforce. Aboriginal and Torres Strait Islander People are encouraged to apply.
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