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Marketing Manager, Apac Prime
4 months ago
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience using Microsoft Excel to manipulate and analyze data
- Experience building, executing and scaling crossfunctional programs or marketing campaigns from concept to completion
Amazon is seeking a highly motivated and results-driven Marketing Manager to drive our marketing efforts targeting Amazon customers in Australia.
Key job responsibilities
Above all, this person must be comfortable with ambiguity and agile in managing experimentation and change
Responsibilities include:
- Crafting and implementing GTM strategies to optimize new customer acquisition, conversion and frequency.
- Devising Content Marketing strategies, effectively working on Amazon content marketing tools and platforms to execute experiments that test and prove these strategies.
- Devise Test & learn opportunities followed by postmortems.
- Creating merchandising placements having agreed a roadmap with Prime benefit and central marketing teams.
- Working with marketing channel owners to execute planned strategies and iterate, being the champion for the customer voice.
- Working closely in partnership with benefit teams to ensure marketing strategy executed and the planned benefit strategy elevates the customer experience.
- Analyzing campaign performance metrics, reporting on results and recommending areas for improvement.
- Continuously seeking opportunities to educate marketing channel owners and benefit managers, and other stakeholders on initiative performance to improve and makes recommendation to the business
- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
Acknowledgement of country:
In the spirit of reconciliation Amazon acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community.
We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.
IDE statement:
Amazon is committed to a diverse and inclusive workplace.
Amazon is an equal opportunity employer, and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, disability, age, or other legally protected attributes.
