Product Marketing Manager

2 weeks ago

Sydney, New South Wales, Australia Unikrn Full time

About The Role:

Unikrn is currently hiring a Product marketing Manager to join our Marketing team in Sydney. You will develop comprehensive product marketing strategies and provide guidance in support of product strategies.

This role will help shape how the company communicates the product vision to its customers, solicit input from those customers and utilize those learnings to drive the product roadmap forward.

In 2021, Entain acquired unikrn to launch the company's esports practice. unikrn is one of the world's preeminent esports betting platforms.

unikrn paved the wave in the sports betting industry by offering esports odds across 35 titles, as well as virtual esports and streamer betting.

unikrn also boasts a skill-based betting platform that allows players to wager on themselves in ranked matches in the world's most popular gaming titles.

What you will be doing

Product Launch Success

  • Working alongside product and marketing partners to plan and execute product launch campaigns.
  • Increasing percentage in sales/revenue after product launch.
  • Ensuring customer satisfaction scores related to product launches
Market Awareness and Positioning

  • Promoting product knowledge and awareness among internal and external customers.
  • Establish market share growth within the target segment.
  • Ensuring positive changes in brand perception and positioning.
Sales Enablement

  • Developing and delivering sales collateral and tools.
  • Using and giving feedback on sales enablement resources.
  • Ensuring Business Development team satisfaction and effectiveness metrics.
Competitive Analysis

  • Monitoring and reporting on competitor activities regularly.
  • Comparing market share with key competitors.
  • Identifying competitive advantages and weaknesses.
Product Feedback and Improvement

  • Gathering and analyzing customer feedback on products.
  • Delivering of VoC insights to influence product improvements.
  • Reducing productrelated issues and customer complaints
What We Are Looking for

  • Passion for creating differentiated experiences and is excited by the opportunity to redefine what marketing looks like for our industry and beyond.
  • Experience and connection to the gaming / esports / youth culture industries, working with numerous stakeholders from publishers, properties and/or talent management.
  • Strong communication, problem solving, organizational and delegation skills are a must.
  • Collaboration with colleagues across all lines of business to identify and develop unique strategic programs to deliver against business objectives.
  • All around strategic thinker who is wellversed in culture, analytics, consumer insights and employs a customer first mindset to all experiential plans and activations.
  • Strong organizational and project management skills to manage multiple programs concurrently.
  • High energy, selfstarter, teamoriented, innovative, and entrepreneurial spirit.
  • Has the ability to get things done while having fun. Come ready to contribute to a team that has a positive mindset.
  • Ability to work hours that accommodate team involvement across multiple time zones.

Additional Information:

Why unikrn?

We are a fast-growing international company that is redefining the world of esports and gaming.

We are committed to creating exceptional experiences for our customers, and we believe that design is a critical component of that mission.

When joining us, you'll get competitive compensation and benefits packages, flexible work arrangements and you'll be part of a fun, fast-paced work environment driven by our core values:

  • Maximum Effort to drive the business, build the brand and support your colleagues.
  • We're a Champion a Team of Champions
  • Laser Focus
  • Do What's Right and act in a conscionable manner.
  • Enjoy work and have fun
In 2021, Entain acquired unikrn to launch the company's esports practice. Unikrn is one of the world's preeminent esports betting platforms.

Unikrn paved the wave in the sports betting industry by offering esports odds across 35 titles, as well as virtual esports and streamer betting.

Unikrn also boasts a skill-based betting platform that allows players to wager on themselves in ranked matches in the world's most popular gaming titles.

At unikrn, your qualifications are key.

Our company, brand and values do not differentiate between an individual's age, gender, race, color, religion, national origin or ancestry, sexual orientation, gender identity, physical or mental disability, genetic information, ethnicity, citizenship, or any other characteristic.

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Lloyd Connect Full time

    Hybrid ongoing role - (2 to 3 days in the office). Offices based in Sydney CBD. Highgrowth Australian SaaS business with significant market potential. Previous tech product marketing in B2B preferred. Drive growth & market presence Hybrid ongoing role WFH / 23 days in the Sydney CBD office. Join highgrowth Australian SaaS business with significant market...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Axsys Full time

    We're MYOB, a business management platform designed to unleash the potential of businesses across Australia and New Zealand As the #originalstartup, our roots are in finance and accounting software, but today we are so much more.We help our Aussie and Kiwi customers unleash their full potential, giving them the tools to Start, Survive and Succeed: all in the...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Talent Web Full time

    An opportunity to make an impact on company's global strategy and growth journey Lead the way in communicating our client's platform's value and story Up to $125K + SuperThe ClientOur client is a leading global provider of point-of-sale (POS) and back-office system software and services for some of the world's biggest hospitality brands, and they are on a...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Myob Group Limited Full time

    We're MYOB, a business management platform designed to unleash the potential of businesses across Australia and New Zealand As the #originalstartup, our roots are in finance and accounting software, but today we are so much more. We help our Aussie and Kiwi customers unleash their full potential, giving them the tools to Start, Survive and Succeed: all in...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Advanced Navigation Full time

    Advanced Navigation is one of the world's most ambitious innovators in AI robotics and navigation technology across land, air, sea and space. While our main headquarters are in Sydney, we have multiple research facilities in Australia and sales offices around the world. Since 2011, the company has experienced great success and has progressed into several...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Xero Full time

    Xero is a beautiful, easy-to-use platform that helps small businesses and their accounting and bookkeeping advisors grow and thrive.At Xero, our purpose is to make life better for people in small business, their advisors, and communities around the world. This purpose sits at the centre of everything we do. We support our people to do the best work of their...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia u&u Recruitment Partners Full time

    About the CompanyKnown for their innovative approach to the design and construction of a range of outdoor furniture products, this organisation is going through an exciting period of growth and are now on the lookout for a Product Marketing Manager to lead and manage the end-to-end product lifecycleManufacturing in regional NSW and with quality at the...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia KPMG Full time

    Built for Australian businesses, Wiise is cloud-based ERP software that helps run your whole business - all in one secure Microsoft platform. Manage your finances, automate operations and get the business intelligence and insights you need to make the right decisions.Reporting to the Chief Marketing Officer, the Product Marketing Manager is responsible for...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Diligent Corporation Full time

    Diligent is a leading company in modern governance, offering solutions across a range of areas such as governance, risk, compliance, audit, and ESG. Empowering over 1 million users and 700,000 board members with a comprehensive view of their organization's practices to facilitate better and quicker decision-making.Joining the Diligent team means being a...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Iress Limited Full time

    See yourself being part of a large, transformational change? This could be the role for youAt Iress, we make things happenWe believe technology should help people perform better every day. Since our beginning in 1993, people across financial services have trusted us to take their performance to the next level. More than 10,000 businesses and 500,000 people...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia RELX Full time

    Become a contributor to the Rule of Law. Every day, LexisNexis produces and provides industry-leading legal content to professionals across 100 countries in the legal, corporate, government, accounting, academic and law enforcement markets. This is an ideal opportunity to join a team dedicated to supporting an understanding of law. We are passionate about...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia SafetyCulture Full time

    SafetyCulture is a customer and product-led SAAS company, our mission is to help working teams get better every day, our technology platform and products give front line workers a voice and leaders the visibility to make smart decisions when driving safety, quality and continuous improvement.As a Product Marketing Manager, you'll work closely with the...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Objective Corporation Full time

    Drive the next stage of growth for an innovative SaaS solution Take to market software that makes a difference to the community Join an innovative organisation that is growing fast**About Objective At Objective we create software that makes a difference. With over 450+ people and 5 development labs spread across Australia, New Zealand, the United States of...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Qwilr Full time

    Why Qwilr:At Qwilr, we're doing something new...We're building a platform to creates sales experiences that drives revenue.We do this by making it easy to create beautiful, interactive collateral with analytics on what buyers are interacting with, payments, e-sign, easy integration into your CRM, and all the other functionality you wish your old PDF...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia SafetyCulture Full time

    SafetyCulture is a customer and product-led SAAS company, our mission is to help working teams get better every day, our technology platform and products give front line workers a voice and leaders the visibility to make smart decisions when driving safety, quality and continuous improvement.As a Product Marketing Manager, you'll work closely with the...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Diligent Corporation Full time

    About UsDiligent is the global leader in modern governance, providing SaaS solutions across governance, risk, compliance, audit and ESG. Empowering more than 1 million users and 700,000 board members and leaders with a holistic view of their organization's GRC practices so they can make better decisions, faster. No matter the challenge.At Diligent, you are...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Known Full time

    Known is currently seeking an analytically minded Product Marketing Manager to establish a go-to-market cadence for product releases.Greenfields opportunity to develop processes and frameworks Newly created position, Permanent opportunity Attractive remuneration package including Employee Stock Option PlanThrough our portfolio of products including Burst SMS...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Attribute Consulting Full time

    Owning commercial and pricing Driving product from design to delivery WFH flexibilityAttribute Group are on the lookout for a Product Marketing Manager to join a leading Australian brand. This team is crucial to the business as it makes up the majority of revenue the business earns allowing you to work on products which make a real impact to the business and...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia CreditorWatch Full time

    Who are we?:So you might ask, who's CreditorWatch? Well, we are a leading Australian data and technology company that provides businesses with access to unique data and innovative products. By using our platform, our customers can confidently manage their commercial relationships, improve productivity and reduce financial risk.As a commercial credit...

  • Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia CreditorWatch Full time

    Who are we?So you might ask, who's CreditorWatch? Well, we are a leading Australian data and technology company that provides businesses with access to unique data and innovative products. By using our platform, our customers can confidently manage their commercial relationships, improve productivity and reduce financial risk.As a commercial credit reporting...