Wavemaker | Digital Director



Company in the Marketing sector.

- Fully up to speed with the digital needs of the clients at Wavemaker
- Working with teams to respond to briefs ensuring that the Wavemaker digital product is brought to life
- Effectively managing the digital implementation team directly reporting into you as well as team members within specialist teams, ensuring that all campaign KPIs are managed and met
- Actively participating in agency updates and publisher meetings, getting up to speed with all digital deals, tools and data
- In six months:
- Leading the digital thinking cross Wavemaker client campaigns
- Sharing learnings from the campaigns, providing ideas/opportunities to further develop the implementation and sharing these with both the internal team and the external clients
- Established as a key member of the agency by clients, internal team, GroupM and senior publishers; appropriately managing the team and building relationships on Wavemaker behalf with publishers
- In 12 months:
- Adding additional value alongside leadership of the digital strategy and implementation of client campaigns; ensuring the Wavemaker team are delivering the best digital strategy, implementation and investment service possible
- Actively managing the development of key team members; providing on the job and off the job training and ensuring that development KPI's are met
- Identifying new product opportunities for Wavemaker as a business that are relevant to our clients
- Identifying new client opportunities and working with the pitch team to win these pieces of business

- Extensive experience in client communication and management, working with senior client stakeholders(eg. CMO, Head of Media, Head of Digital)
- Experience managing multiple brands/clients in a fast-paced environment
- Ability to create/interpret content and clearly communicate to senior client stakeholders
- Able to work to get the best from every member of the team, motivating the team to over-deliver against client expectation
- Experience managing process-driven client requirements
- Workload management tools (eg. Slack)
- Collaborative documents (eg. test & learn agenda)
- Ability to provide strategic digital direction across multiple brands (eg. brands with 5+ products)
- Experience in Digital Transformation projects (eg. using 1stparty data, customer journey mapping)
- Understanding of the role of channels to meet business objectives
- difference between media metrics and business outcomes (Media Mix Modelling)
- Comprehensive knowledge of Facebook platforms
- Priority: Facebook & Instagram
- Non-essential:other social platforms (Snapchat, Twitter, etc.)
- Comprehensive knowledge of Google platforms
- Priority: Youtube, Google Analytics
- Non-essential: Campaign Manager, DV360, Adwords, SA360
- Understandingof the Australian Digital Media Landscape
- With the ability to identify opportunities
- Understandingof programmaticstrategy, planning and buying
- Including, but not limited to, display and video


Melbourne, Victoria

$65,535 per year


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