Creative Director

1 month ago

North Sydney, Australia Eftsure Full time

OverviewApplication

Description

Creative director / Head of Brand Design

Eftsure is a leading payment fraud prevention platform. In 2023, the AFR ranked us #41 in the 100 fastest-growing companies in Australia. Our software platform helps Finance teams safeguard their payments against the threats of cybercrime, errors, and fraud.

We're looking for an in-house creative leader who can elevate Eftsure's brand to the next level and also lead the creative process of campaigns. We're considered to be in the B2B SaaS category, with a standard playbook across the software industry. Our response to that: “Great, we should learn from it, but can we also break free from it with creativity?”

In practice, this means we aim to have a brand design we can be proud of, one that our customers trust and that does justice to the solutions we provide. Additionally, we want to draw attention to the problems we solve through creative campaigns that create an emotional connection with our target audience.

The ideal candidate has a background in modern digital brand development, experience in advertising / marketing agency, or is a design/creative leader at a software vendor where design is ingrained in the culture and is ambitious to bring that culture to Eftsure.

We are seeking a highly skilled and experienced Creative Director to lead our creative team and oversee all aspects of our creative projects. The ideal candidate will have a strong background in design, marketing, and branding, and will be responsible for developing and executing creative strategies that align with our business goals.

Responsibilities

- Creative leadership – Provide creative direction and leadership to the team, inspiring and guiding the design and marketing team to achieve the best possible outcomes.

- Brand custodian - Set and maintain the creative vision and standards for the Eftsure brand and all its communications. Conduct regular reviews and critiques of creative work, providing constructive feedback and guidance for improvement.

- Quality assurance - Ensure that all Eftsure’s communication aligns with brand guidelines and maintains a high standard of quality.

- Team management – Recruit, mentor and manage a small team of designers. Foster a collaborative and creative relationship with the broader marketing team, encouraging open communication, idea sharing and synergy between marketing and visual design.

- Project oversight – Oversee the development and execution of brand concepts, designs and campaigns across various (but mainly digital) channels. Engage and manage external stakeholders when required.

- Strategic planning – Work closely with marketing to align creative initiatives with overall business and marketing strategies.

Qualifications and Skills:

- Proven experience as a Creative Director or in a similar creative leadership role.

- Strong portfolio showcasing a variety of successful creative projects.

- Excellent leadership, communication, and interpersonal skills.

- In-depth knowledge of design principles, advertising, and marketing.

- Familiarity with industry-standard creative software and tools. (ie. Figma)

- Ability to think strategically and translate business goals into creative solutions.

- Bachelor's degree in a relevant field; advanced degrees and certifications are a plus.

Role Type

Hybrid • Permanent • Full-time • Director

Company Overview

Eftsure, is a fast-scaling SaaS (Software-as-a-Service) Fraud Technology platform that protects the B2B payments of Australian businesses by providing real-time vendor (supplier) verification and real-time payment protection. In a world of explosive and evolving cybercrime and payment fraud we ensure our customers never pay the wrong people Our vision is to be the Security Standard for B2B payments with continual platform evolution and international expansion. Our mission is to support the Australian business community to transact securely.

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