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5 months ago
Brand Story
Renowned luxury fashion brand that embodies modern elegance and sophistication. Their progressive designs coupled with classic silhouettes continue to be cult favourites on both the local and international fashion stage.
Role Overview
UMENCO is seeking an experienced and dynamic Ecommerce Manager to join our client and play a pivotal role in shaping and driving the brand’s online retail presence.
In this crucial role, the successful talent will spearhead the development and execution of a robust ecommerce strategy meticulously aligned with the brand’s overarching objectives, with a focus on driving substantial online sales growth while enhancing the overall luxury fashion shopping experience.
As the guardian of the ecommerce website, the Ecommerce Manager will ensure seamless functionality, user-friendliness, and cross-device responsiveness. Collaborating seamlessly with web development and design teams, to contribute to optimising the website’s performance and aesthetic appeal, adhering to an unwavering commitment to excellence.
A meticulous attention to detail is paramount for overseeing accurate and compelling product listings, ensuring that product descriptions, high-quality images, and strategically set pricing contribute to a compelling and cohesive online shopping experience.
Taking the lead in planning and executing digital marketing campaigns, with an aim to amplify online visibility and drive targeted traffic to the website. Collaborating synergistically with the marketing team, contributing to crafting engaging promotions and campaigns that will not only attract but also retain customers, thereby fortifying overall sales and brand loyalty.
Committed to superior customer satisfaction and implementing strategies that elevate the entire customer journey. This encompasses post-purchase engagement and support, ensuring that customers receive an unparalleled level of service. Leveraging analytical skills, to interpret customer feedback and data to drive continuous improvement in the ecommerce experience.
Utilising cutting-edge analytics tools, to meticulously track key performance indicators (KPIs), delivering regular, insightful reports to the management team. The role extends to identifying trends and opportunities for improvement in ecommerce performance, fostering a data-driven decision-making culture within the organisation.
Actively exploring and cultivating partnerships with relevant platforms, significantly contributing to expanding the brand’s reach and customer base, collaborating with external entities will align seamlessly with the brand’s values and objectives, aiming to enhance its market presence.
To excel in this pivotal role, bring proven experience as an Ecommerce Manager in the fashion industry. Expertise in ecommerce platforms, website management, and digital marketing strategies is paramount for success. Strong analytical, problem-solving, communication, and collaboration skills are essential attributes. A preferred qualification is a bachelor’s degree in Marketing, Business, or a related field.
