Digital Content Specialist

4 weeks ago


Brisbane City, Australia Hudson Full time
Great Organisation - Positive - Supportive Culture Hybrid Environment - 2 Days from Home Craft impactful content that drives engagement and resonates audiences

Are you a talented content creator with a knack for crafting messages that cut through the noise? Do you excel at developing content that resonates with diverse audiences and drives tangible results? We are seeking a dynamic Marketing Content Specialist to join our team in the retirement living and aged care sector.

About the Role:

As a Digital Content Specialist, you will be at the heart of our content creation efforts. Your role will involve crafting compelling copy for a variety of marketing materials, from concept to completion, ensuring our messaging is clear, concise, and impactful. You'll work closely with our Digital Marketing Manager and the broader Sales and Marketing teams to develop and execute content strategies that enhance engagement and drive brand awareness.

Key Responsibilities:

  • Unique, Simple, and Effective Communication: Create clear and concise messaging that stands out. We're looking for someone who can provide examples of how their communication has led to conversions, backed by metrics that demonstrate success.

  • Design Experience Related to Content: Your experience in design tools like Canva, InDesign, or Adobe will be crucial in enhancing our content strategies. You'll use these skills to create visually appealing content that supports our marketing efforts.

  • Tailoring Communications for Different Audiences: Craft content for various audience segments, ensuring your style is tailored to effectively reach each group. This includes creating content for newsletters, EDMs, and mail-outs that resonate across different platforms.

Why Join Us?

  • Creative Freedom: You'll have the opportunity to bring your ideas to life and contribute to the ongoing development of our brand within the retirement living and aged care sector.
  • Collaborative Environment: Work with a team of passionate professionals who value creativity and innovation.
  • Impactful Work: Your content will play a key role in driving awareness and engagement, supporting our mission to positively impact our communities.

What We're Looking For:

  • Proven Experience: A minimum of 3-5 years in a similar role, with a strong portfolio of content creation that demonstrates your ability to craft impactful messages and designs.
  • Technical Skills: Proficiency in copywriting, content creation, and design tools such as Canva, InDesign, or Adobe.
  • Attention to Detail: A meticulous approach to ensuring that all content aligns with our brand and meets high standards of quality.

If you're ready to take on a role where your creativity and content creation skills will make a difference, we'd love to hear from you

Reference number: BBBH239915
Profession:Marketing, Communications & DigitalMarketing Communications

Marketing, Communications & DigitalInternal Communications

Marketing, Communications & DigitalDirect Marketing & CRM

Company: Hudson Australia
Date posted: 20th Aug, 2024



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