Assistant Brand Manager

5 days ago

Sydney, New South Wales, Australia Coty Full time

ABOUT COTY
We're Coty, a global leader in beauty. We're #1 in the world for Fragrance and #3 in the world in Colour Cosmetics with a portfolio of brands that have been known and loved for generations.

Our iconic portfolio of more than 77 brands are sold in over 150 countries around the world. We believe in beauty with a purpose and brands that inspire, no matter where they are in the world. We have some of the most well-known brands in the categories of Fragrances, Colour Cosmetics and Skin & Body Care including Gucci, Chloé, Calvin Klein, Burberry, Marc Jacobs, Sally Hansen, philosophy, Adidas, Rimmel, Max Factor, COVERGIRL and the list goes on and on
Coty is committed to building a workforce that is as diverse as the communities we serve. Hiring people with different backgrounds and experiences helps us build better products, better serve our users, and build a diverse and inclusive workplace.

**WHAT YOU WILL DO**:
Lead and drive the development of some of our priority brands; Max Factor and David Beckham fragrances in order to achieve planned targets, increase revenue and drive awareness in the market place, as well as providing general operational support to the Brand Manager across the other Lifestyle Fragrance brands.

**KEY RESPONSIBILITIES**:

- Develop, recommend and implement local through-the-line strategies and marketing plans through category analysis and consumer insight
- Plan, forecast, implement and review new launches and promotional activity in line with global and local requirements
- Review, develop and implement our tactical and gifting strategies for the year
- Along with the internal content lead, develop, implement and optimise our social media and monthly content calendar to drive growth in engagement, brand relevance and consideration
- Brief, implement and measure the brands' PR strategies / events with internal teams & external agencies
- Management of marketing budget for Max Factor and Lifestyle Scenting A&CP spend in line with set budget
- Assist in the development and deliver strategy presentations to key accounts and sales conferences
- Provide monthly reports locally and globally on net sales, retail sales & competitor analysis performance in the market place

**WHAT YOU WILL BRING**:

- Tertiary qualifications in marketing at degree level
- Minimum 2 years' experience in a brand management, category management or similar level marketing role
- An FMCG background highly regarded (cosmetics/personal care).
- High level interpersonal skills with ability to work collaboratively with sales and other cross functional teams
- Excellent presentation and strong communication skills.
- Strong analytical, thinking and problem solving skills.
- High level project management with ability to set priorities and manage competing demands.

**BENEFITS AND CULTURE**:
Come and join a growing global organisation with an innovative & fast paced culture. In return, we offer an attractive remuneration package, flexible work, generous product allowance and a successful team-focused environment which encapsulates our values

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