Digital Copywriter

1 week ago

Melbourne, Victoria, Australia Unison Full time

Opportunity to work for a uniquely Australian Retail Group with a global vision
- Supportive team culture and environment
- Generous discounts across all Brandbank Brands

An exciting opportunity has arisen for a talented** Digital Copywriter **to join the dynamic team at Brandbank Group.

Reporting to the Unison and Commonry Marketing Managers, this role will be responsible for writing, editing, and proofreading all copy for Unison and Commonry online product descriptions and marketing communications, across all predominantly digital channels.

**THE ROLE**:

- Write, edit, and proofread all website product descriptions across Unison & Commonry businesses.
- Produce on-brand and engaging copy, considering brand tone of voice and target audience.
- Collaborate with the Creative Directors and product teams to understand product features and benefits.
- Demonstrate a strong understanding of the relationship between words and product imagery.
- Ensure all content is edited and proofread with a high level of accuracy and consistency before publishing.
- Develop brand copy guidelines and define tone of voice.
- Create copy for digital and print assets for key PR moments, including events, window decals, activations, seasonal in-store printed signage, partnerships, and store launches.
- Ideate narratives and concepts for marketing campaigns, including charity and special brand moments.
- Ensure all marketing copy is elevated, on-brand, and channel-appropriate.
- On-site role 5-days per week, based in our St Kilda Road offices.

**THE IDEAL CANDIDATE**:

- Experience in eCommerce or brand copywriting within a retail environment. Prior experience in fashion is advantageous, but a strong retail background is a great foundation.
- A tertiary qualification or equivalent in English, Journalism, Advertising, or Communications.
- Excellent online copywriting skills.
- Understanding of on-page search engine optimisation (SEO).
- Strong editing and conceptual skills.
- Ability to develop, translate, and leverage strategic messages for marketing communications.
- Confidence in presenting creative ideas and concepts.
- An innate eye for detail and a healthy curiosity about the digital and fashion landscape.
- Demonstrated experience working to tight deadlines and ability to prioritise workload.

**ABOUT BRANDBANK GROUP**:
Brandbank was founded on bold creative thinking. We exist to ensure that the entire experience of a brand is brilliantly designed and beautifully connected, and the customer is at the heart of everything we do. Our growing business is built on a house of carefully curated brands, each chosen for a specific reason to deliver rich connections to our customers. Brandbank Group consists of Seed Heritage, Unison, Allkinds, Commonry, kikki.K & FINE-DAY.

**WHY JOIN THE BRANDBANK GROUP TEAM?**
- Generous discounts across all Brandbank Brands
- Opportunity to work for a uniquely Australian Retail Group with a global vision
- Supportive team culture and environment
- Employee Referral Program - be rewarded for referring great new people to our team

If you are a motivated professional seeking a fast-paced and dynamic environment, where you can contribute to the growth of our brands by recruiting capable and passionate individuals, then this is the opportunity for you. Join our team and be a part of our success **APPLY NOW.

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