Business Intelligence Analyst B2B Marketing Research

2 weeks ago

Sydney, New South Wales, Australia Bebeedatadriven Full time

Business Intelligence Analyst B2B Marketing Research
We're redefining how the world experiences data-driven decision making. Join us in creating a platform that empowers everyone to create and innovate through actionable insights.
Job Overview:
This role sits at the heart of our B2B marketing strategy, helping drive growth through smart measurement frameworks and strategic thought partnership.
Partner with cross-functional teams to measure and report on progress toward revenue and growth goals.
Act as a strategic thought partner in identifying opportunities, measuring impact, and shaping the B2B marketing roadmap.
Design measurement frameworks that track marketing performance, lead conversion, and pipeline health.
Turn complex data into clear, actionable insights that inform media investment, campaign strategy, and go-to-market plans.
Evaluate key initiatives such as paid media, content, and events, including pre/post analysis and experimentation.
Apply your knowledge of attribution (e.g. multi-touch) or MMM to help credit marketing impact across touchpoints.
Collaborate across functions to ensure data is accurate, connected, and decision-ready.
Requirements:
You have a natural ability to communicate complex ideas clearly and bring alignment to diverse teams.
You love supporting pipeline-focused teams and enabling growth in a B2B environment.
You're skilled at helping teams align around KPIs and strategic insights.
You've built dashboards to track the marketing and sales funnel (and know what makes one actually useful).
You're confident with SQL and data warehouses like Snowflake, BigQuery, or Redshift.
You can wrangle and analyze data in Python or R.
You're familiar with attribution modeling or marketing impact evaluation.
You're collaborative, curious, and excited to work across functions.
What You'll Get:
A chance to make a meaningful impact on our business.
The opportunity to work with a talented team of professionals.
A dynamic and inclusive work environment.
Professional development opportunities to enhance your skills and career.
How to Succeed:
Stay curious and keep learning.
Communicate effectively with diverse stakeholders.
Take ownership of your work and be accountable for results.
Be open to feedback and willing to adapt.
Key Responsibilities:
Business intelligence, B2B marketing research, data analysis, strategic thought partnership, cross-functional collaboration, data accuracy, decision-readiness.

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