Editorial Creative Director

2 weeks ago


Sydney, New South Wales, Australia We Are Social Full time

**The Editorial Creative Director at We Are Social is responsible for the agency's editorial strategy, output, and process, and will provide leadership to a multi-skilled team whilst building new approaches to benefit our current and prospective clients.**

The Editorial Creative Director needs to be able to deliver world-class content propositions and outputs. This is both a management and hands-on role. Your work challenges the status quo and helps your clients to push boundaries in their content marketing. You will have impressive editorial experience, ideally both publisher and agency side, and demonstrable business acumen across multimedia with substantial experience in digital publishing.

Furthermore, you lead a diverse team (currently 8FTE) with different skills and levels of experience. You motivate, develop and challenge them to perform at their best. You are responsible for a collaborative atmosphere where everyone is able to create the best, innovative creative ideas for our clients. This is an opportunity to truly shape the role social media plays in advertising with clients who believe editorial is the future of marketing.

The nature of We Are Social's business requires a high level of flexibility, common sense, and versatility. While the specific content of your role is clearly defined, the nature of the demands placed on us by our clients means that this role will evolve over time and needs a 'can do' approach to picking projects up and making them happen.

**Key Responsibilities**
- Editorial Strategy & Direction
- Lead the editorial direction of projects for our clients' brands, defining both their creative and strategic direction
- Produce strategically sound, creatively compelling editorial strategies
- Deliver agenda-setting, socially-led editorial content
- Develop proprietary ways of working and products
- Editorial and Creative Skills and Experience
- Help drive and create world-class content and ideas for our client's success
- Maintain editorial integrity, quality and effectiveness for We Are Social clients
- Assist in producing creatively-driven social ideas, ultimately delivering world-class campaigns with care and attention down to an executional level
- Client Relationships & New business
- Develop strong strategic relationships with senior clients, then leverage this relationship and industry expertise to have a maximum impact on clients' business
- Work collaboratively with above-the-line and media agencies to develop platform-neutral, aligned always on.
- Actively participate in and contribute to success in new business pitches
- Leadership Skills and Experience
- Coach and guide all editorial team members providing support, direction & learning opportunities
- Provide thought leadership and set the agenda on social and editorial excellence and best practice

**Your skills and experience**
- At least 10 years of experience in an editorial or agency environment with an 'audience-first approach' to creating content.
- Demonstrable experience managing similar responsibilities and working at senior management level.
- You fit in a fast-paced culture and perform well under pressure and with tight deadlines.
- Expert knowledge of social media marketing and keen interest in the rapidly changing cultural and social landscape. Strong understanding of how to orchestrate owned, earned and paid media. You have proven ability to work quickly and effectively across all platforms, web and social.

**About We Are Social**

We Are Social is a socially-led creative agency operating globally at the forefront of marketing and culture. We are the world's leading social specialist network: Over 1100 social experts in 16 offices around the world proving the power of social thinking to drive business value.
We help brands immerse their stories in the real conversations their audience are having. We generate sharp strategies and inspiring campaigns, based on social insights for forward-thinking brands like Samsung, Didi, Audi, Activision, Kayo, Koala and the NRL.

We're focused on creating ideas worth talking about. How do we do that?

We put social thinking at the centre of what we do.

We connect people and brands in meaningful ways.

We invest in continuous learning for our talent.

We Are Social.
- Here in Sydney, we are a group of people from different walks of life, united by a passion for popular culture. We Are Social is an equal opportunity employer, we value diversity of thought and experience at our company. Learn more about our_ culture_ and our _work_._


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