Marketing Technology Product Owner

Work for a winning team | 2025 Supplier of the Year – Drinks association
Proud to be B Corp certified—balancing profit with people and the planet.
3:2 Hybrid flexibility | Iconic products Tooheys Hahn 4 Pillars etc | Career development
Lion Corporate team
Don't settle for ordinary – we welcome those on the hunt for more At Lion, we believe that life is short and working in Marketing Technology just feels different when you sit at the heart of human connection and good times. So put a spark back in your day, working in an exciting industry as unique as you and with outstanding brands that those around you know and love like Furphy, Speights, James Squire and Tooheys

Your day in the life of a Lion
This is an exciting opportunity to join Lion in this newly created position. You will be based in our Sydney head office which has Lions on site bar and report into the Marketing Technology Lead.

Within this position you will lead the strategy, execution, and optimisation of key Martech platforms to enable data-driven, personalised marketing campaigns that drive customer engagement and business growth.

You will collaborate across Marketing, technology and external agencies to ensure optimised performance of all Martech platforms and ensure maximum views on advertising.

• Own and optimise WordPress, Tealium, and Braze platforms to support marketing goals and vendor performance.
• Grow and govern the customer marketing database with strong data privacy and compliance practices.
• Build and launch digital campaigns across email, push, and web with high-impact templates and journeys.
• Lead platform enhancements and integrations in collaboration with IT and engineering teams.
• Translate marketing needs into technical briefs and enable cross-functional martech adoption.
• Monitor and refine data flows to ensure campaign accuracy, readiness, and performance.

To be successful you will bring

• Strong understanding of Martech ecosystems such as CMS, CDP and Customer Engagement Platforms
• Previous hands-on experience with WordPress, Tealium, and Braze platforms
• Knowledge of digital data governance, tagging, and privacy regulations
• Hands-on experience enabling campaign execution and marketing automation across multiple brands or business units.
• Demonstrated ability to grow and segment customer marketing databases while maintaining compliance.
• Strong stakeholder management and ability to build trusting relationships

Apply now for a career less ordinary

At Lion, we offer 'growth on tap' and you'll get hooked on reaching higher with each new challenge. No matter your chosen career, for those thirsty for more we have endless experiences to learn and grow. But don't worry, you don't have to choose between your career and other life priorities – we have fantastic people, policies and programs in place to empower you to lead a career and life less ordinary.

We're a certified B Corp, which means we care about people, planet and purpose—not just profit. We're committed to diversity, equity and inclusion, and we celebrate the unique perspectives that help us grow and innovate. We intentionally embrace difference and cultivate belonging every day, whether through our investment in our Reconciliation journey through our Innovate RAP, our commitment to gender pay equity or providing progressive people policies.

If you need specific support or accessibility adjustments at any stage of the recruitment process, please let us know at so we can make sure that your recruitment process is fair and we enable you to shine. This includes tailored support for First Nations people, individuals with disabilities, those who are neurodivergent, and people who identify as transgender or gender diverse as we understand the unique challenges and concerns you may face.