Brand Manager

7 hours ago

Collingwood, Victoria, Australia Gewürzhaus Spice House Full time $80,000 - $120,000 per year

Gewürzhaus is a Melbourne-grown, family-owned retailer with a growing national network of stores and online sales. We mill and blend over 100 bespoke spice, salt, sugar and tea blends for our self-scoop concept stores, supported by high quality home and gift wares. We love to cook, we love to create and we are fierce in our mission to nurture cooking at home. Sound like you? Read on...

About The Role

This role is for a dynamic, hands-on Brand Manager who can turn strategy into seamless execution. You'll own the marketing calendar, lead campaigns and NPD launches, and collaborate with a talented team to bring Gewürzhaus' brand to life across every channel. Key responsibilities include;

Campaign Management:
Own the end-to-end campaign process, from development to execution, tailoring plans for retail and eCommerce channels. Collaborate with creative, digital, social media, visual merchandising, and supply teams to deliver on time, on budget, and on brand.

Marketing Calendar:
Coordinate with internal and external stakeholders to execute content plans and ensure seamless campaign delivery.

Commercial Performance:
Use analytics to track campaign performance against sales, engagement, traffic, and ROI goals.

Channel Alignment:
Partner with the E-Commerce & Digital Marketing Manager for digital performance and with Retail and VM teams for stellar in-store execution.

Brand & Creative:
Ensure all content, design, and photography align with our brand identity. Oversee photoshoots and creative production for consistent, compelling storytelling across retail, digital, and social platforms.

Strategise & Innovate:
Support annual marketing and brand plans, drive partnerships with brands and influencers, and streamline campaign workflows for efficiency.

Lead Collaboration:
Foster accountability and teamwork across the marketing team, championing continuous improvement.

Who We Are Looking For

  • 5+ years of experience in consumer, retail, or eCommerce marketing.
  • Strong leadership skills with a natural ability to collaborate, engage and share feedback with your team.
  • Proven track record managing end-to-end campaigns with measurable results.
  • Strategic thinker with hands-on execution skills and strong project management abilities.
  • Adept at cross-functional collaboration, influencing, and achieving results through others.
  • Comfortable using analytics to evaluate performance and prioritize high-impact projects.
  • Commercially savvy with a passion for driving brand awareness and engagement.

What We Offer

This is your chance to thrive in a dynamic, fast-moving retail environment where creativity meets commercial focus. Reporting to the GM of Marketing & E-Commerce and collaborating with a talented team to shape our brand's story across every channel. Other perks of the role include;

  • A workplace filled with inspiring people, who love cooking and are focussed on building a lasting brand.
  • A working environment where autonomy and creativity are valued, and
  • Generous weekly product allowance.

If you have the experience and passion to deliver in this role we want to hear from you. Please submit your application including your current resume and cover letter answering the following questions;

  1. Tell us about your connection to food and cooking?
  2. Who are your retail idols, and why?
  3. Tell us a time you were truly innovative in a similar role, and what was the outcome of your innovation?

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