CRM and Loyalty Coordinator

2 days ago

Northcote, Victoria, Australia Taking Shape Full time $60,000 - $80,000 per year

Taking Shape is a fast growing, dynamic and much loved fashion retailer with a strong presence in both stores and online in Australia and New Zealand. We celebrate curves and want women to feel fabulous about themselves, all day every day

About the role

In this hands-on role, you'll build and deploy targeted email and SMS campaigns that drive customer loyalty and engagement. Reporting to the CRM & Loyalty Manager, you'll be instrumental in coordinating and elevating personalised communications that keep our amazing customers coming back for more.

*Your role*

  • Build and schedule best in class email, SMS and customised campaigns to surprise and delight our customers
  • Produce, schedule and amplify loyalty campaigns, monitoring performance to drive engagement and spend
  • Analyse and report on regular campaign performance metrics to uncover insights and share findings
  • Participate in audience segmentation strategies based on insights gathered across all channels (email, SMS, social, paid media)

Skills

  1. Demonstrated experience using email services / marketing automation platforms such as Salesforce Marketing Cloud essential
  2. Hands-on experience in CRM, loyalty programs and customer lifecycle, ideally in fashion retail
  3. A Bachelor's degree in Marketing, Business, Data Analytics, or a related field
  4. Strong grasp of data types, segmentation and confident with tools like Excel or Tableau
  5. Strong attention to detail, excellent written communication skills

If all this sounds like you and you have a genuine interest in a dynamic fashion forward environment, we'd love to speak to you

Due to the high volume of applicants we receive, please be aware that only shortlisted candidates will be contacted

How to apply

Click on the Apply button to submit your cover letter and CV

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