Sales and Marketing Administrator

About the Role

We are on the search for a Sales and Marketing Administrator to join the award-winning Sydney Showground team.

This newly created, permanent, full-time role will support our Sales and Marketing Department by driving efficiencies, strengthening our brand, and helping deliver strategies that showcase Sydney Showground as one of Australia's premier major event venues.

You will work closely with the Marketing Manager and Sales Team to coordinate marketing campaigns, deliver engaging digital content, and assist in developing sales tools that help attract high-profile clients and events to Sydney Showground, including ENGIE Stadium.

This is a highly collaborative role where you will gain hands-on experience across marketing, sales and operations.

Reporting directly to the Director of Sales and Marketing, you will have exposure to a broad range of activities, from digital campaigns and media partnerships to client engagement and sales support. You'll be part of a fast-paced, creative environment where ideas are encouraged, and your contribution directly impacts our success.

Why work with us?

At Sydney Showground, no two days are ever the same. As the home of some of Australia's most iconic events - from the Sydney Royal Easter Show to world-class concerts, sporting events, major festivals, international tradeshows, large-scale conferences, and gala dinners – we pride ourselves on the diversity and vibrancy of our calendar.

Working at Sydney Showground means being part of a team that delivers unforgettable experiences for millions of visitors each year, in one of the country's most versatile and celebrated venues.

With a proud heritage as part of the Royal Agricultural Society of NSW, Sydney Showground has a legacy of excellence and innovation. We host some of the largest and most complex events in Australia, collaborating with long-standing clients while continuing to attract new and exciting opportunities.

Our people are central to that success – many of our staff and clients have been with us for years, a testament to our supportive culture and strong relationships. At the same time, we are committed to developing the next generation of industry leaders, offering clear career pathways, professional growth, and the chance to shape the future of major events in Australia.

Key Responsibilities

Marketing Support

• Write and schedule content updates for the Sydney Showground website
• Coordinate with clients and agencies to deliver social and digital content on time
• Assist in preparing newsletters, press releases, and invitations
• Manage RSVP systems and client function communications
• Maintain and update marketing collateral and digital assets
• Support content delivery to media partners and across social media platforms
• Develop marketing briefs for creative projects and digital campaigns

Sales Support

• Assist in developing and maintaining sales proposals, templates, and presentations
• Help prepare case studies, testimonials, and other sales assets
• Support the organisation of client familiarisation events and tradeshows
• Research new sales opportunities and update the CRM database

About You

To be successful in this role, you will demonstrate:

• A positive "can-do" attitude and strong attention to detail
• Excellent written and verbal communication skills
• Proficiency in Microsoft Office Suite and familiarity with Adobe Creative Suite / Canva
• Social media knowledge (LinkedIn, Facebook, Instagram, X/Twitter)
• Ability to manage multiple tasks and projects with tight deadlines
• A collaborative approach and ability to work effectively as part of a high-performing team

Qualifications & Experience

• Relevant tertiary qualification in marketing, events, or communications preferred
• Prior experience in events or marketing (internships or work placements welcome)

About Us

The Sydney Showground is the venue and event management business of the Royal Agricultural Society of NSW (RAS). The RAS organise and deliver world-class events including the Sydney Royal Easter ShowSydney Royal competitions, operate the RAS Foundation, the Australasian Animal Registry, and the Sy.

With over 150 events held annually, from festivals and exhibitions to sporting and entertainment events, Sydney Showground is one of Australia's leading major event venues.

We pride ourselves on our values:

Respect | Ownership | Achievement | Honouring our Past | Embracing our Future

We also offer free onsite parking, salary package options, subsidised insurance and access to staff wellness programs and event tickets.

How to Apply

If you are ready to take the next step in your career, we'd love to hear from you

Please submit your resume and a cover letter outlining why you are the perfect fit for the Sales and Marketing Administrator role.

APPLY NOW and join an organisation where no two days are the same

Please no recruitment agencies