Assistant Brand Manager

In Australia, the J.R. Simplot Company's core operations are food manufacturing and agriculture, encompassing potato, vegetable, seafood and sauce operations. We supply a wide range of frozen, shelf-stable and chilled products to major retail and foodservice customers in Australia and New Zealand. The Simplot Global Food business includes 17 food manufacturing and processing sites, serving retail and foodservice customers in 37 countries, with 8,000 people across North America, Latin America and Asia Pacific. Globally, the J.R. Simplot Company employs 15,000 people, driving innovation and excellence across diverse industries.

Within the Australian market, we are a leading provider of quality, nourishing and sustainable food, focussed on creating meals that maximises value from the best Australian-grown produce and global seafood. Our iconic brands have been an integral part of Aussie life for generations, and include Leggo's, Birds Eye, Edgell, John West and Chiko.

At Simplot, we are fuelled by our purpose: We Contribute to Feeding Our World. We imagine a better future and set goals to reach it. We are committed to working as one Simplot and are guided by our shared values:

• Respect for Resources
• Spirit of Innovation
• Passion for People

We embrace diversity, equity, and inclusion. We care about creating an environment that promotes safety and wellbeing and where our people feel supported, respected and empowered. We do not tolerate any form of discrimination and are committed to providing equal opportunities for all our team members.

Simplot is passionate about cultivating a future where good ideas and inspiring possibilities have the chance to grow. We want our team members to build exciting and fulfilling careers with us and offer professional and personal growth opportunities.

• Flexible working arrangements and a variety of engaging Health and Wellbeing programs
• Diverse Leadership Development Programs and Professional Development Support
• Employee Reward and Recognition Program
• Bonus incentives and discounted Health Insurance
• Sensory Club Program – Enjoy and taste our new product launches and access to our Culinary cooking sessions
• Novated Car Leasing Agreements
• Income Protection Insurance
• Opportunity to purchase additional annual leave

Simplot values the creativity and meaningful relationships that grow through face-to-face connection while also recognising the importance of flexibility for our team members. Our hybrid work environment includes four days in the office, with Wednesdays as our dedicated 'Connect Day' bringing everyone together to strengthen our successful culture of innovation and collaboration.

We have an exciting opportunity for an Assistant Brand Manager to join our Frozen Seafood Marketing team at our Mentone head office. Reporting to the Marketing Manager, you will have the opportunity to support and drive the performance of our market-leading brands, including Birds Eye and I&J.

You'll play a key role in contributing to the growth, innovation, and brand equity targets, supporting annual strategic plans, and collaborating with cross-functional teams to execute new product launches, category projects, brand communications, and customer initiatives.

In this role, you'll contribute to the success of our Frozen Seafood portfolio by supporting innovation, strategy, and execution. Your key responsibilities include but are not limited to:

• Support new product innovation projects with cross-functional teams
• Support development of the 3-year innovation pipeline
• Partner with agencies and internal sales and customer marketing teams to execute in-store and online activations
• Contribute to the development and implementation of the communication plan - including ATL creative, media and digital, and TTL activity
• Partner with internal insights team to identify new sales opportunities
• Analyse market data and report on sales performance to identify gaps and opportunities for improvement
• Support brand planning and manage brand A&P budgets

You're a motivated marketer with an understanding of the FMCG landscape and a passion for building brands. Whether you're currently an Assistant Brand Manager or a Marketing Assistant ready for your next big step, you're driven, proactive, and eager to grow your career in brand management.

You thrive in fast-paced environments, confidently managing projects and working cross-functionally to deliver results. With commercial thinking and a creative mindset, you bring energy, initiative, and a clear focus on making a meaningful impact.

You'll also bring:

• A tertiary qualification in Business/Marketing or equivalent
• Understanding of the current FMCG retail environment
• Experience in market analysis and managing projects with cross-functional teams
• Financial awareness and commercial acumen
• Excellent planning, organisational, and communication skills

Join a vibrant, diverse team where your passion for brands makes a meaningful impact - apply now and help bring iconic Simplot products to life in homes across Australia.

Applications close Friday 28th November 2025. Simplot reserves the right to commence recruiting activity prior to closing date.

Job Requisition ID: 23951

Travel Required: Less than 10%

Location(s): GF Chifley Business Park Office - Melbourne

Country: Australia

Simplot is an equal opportunity employer and encourage Aboriginal and Torres Strait Islander people to apply. If you feel you would be a great addition to our team please apply online today, we would love to hear from you. If you require technical assistance, please email us