Content Specialist

Cancer Council NSW is Australia's leading cancer organisation and our vision is to change the path of cancer and make sure no one walks alone. We are dedicated to meaningful careers where you will not only change the lives and futures of people affected by cancer, but you will work in a multi-award awarding winning culturally connected environment.

About us

Cancer Council NSW (CCNSW) is a community funded and focused not for profit. We are the largest cancer charity in NSW and our point of difference is that we work across every area of every cancer, from research right through to support.

At CCNSW we understand that nothing feels better than doing work you really care about. As Australia's leading organisation supporting all people impacted by all cancers, we understand how good it feels to make a difference. We know that almost 1 in 2 Australians are affected by cancer during their lifetime, by joining the passionate team at CCNSW you'll know that each day the work you're doing will positively impact people in your life and Australia.

Together, we will work towards our goal of a cancer free future, while at the same time encouraging you to get the most out of your life with a supportive environment anchored in flexibility, physical and mental wellbeing to bring out the best of what makes you uniquely you. CCNSW we're here for meaningful careers that feel good.

About the team

The Marketing & Communications Unit is responsible for promoting, positioning and protecting Cancer Council's brand, reputation and awareness across NSW and supports the whole organisation.

About the role

The Content Specialist plays a pivotal role in shaping the Cancer Council NSW's storytelling and brand voice across digital communications and marketing (website, social media, video). This role blends creative production with strategic communication, ensuring that Cancer Council NSW's impact is conveyed with clarity, empathy, and resonance to diverse audiences.

Key responsibilities of the role

Content creation and editorial leadership

• Develop and edit compelling written content for newsletters, blogs, social media and campaign materials.
• Oversee content production, including coordinating with external vendors (e.g. video agencies and freelancer copywriters) and internal stakeholders (e.g. cancer researchers and program delivery managers) to deliver assets tailored to key platforms and audiences, as well as occasional in-house video production.
• Lead editorial reviews with internal and external stakeholders (e.g. researchers, subject matter experts and people with lived experience of cancer).
• Work with internal stakeholders to identify opportunities to repurpose and/or amplify stories across Cancer Council NSW's paid, owned and earned channels.
• Apply and uphold Cancer Council NSW's brand guidelines and strategy to ensure consistency and clarity across all content formats.
• Work with the Story Lead to develop the Community Ambassador (personal story) program, including identifying strong story opportunities, supporting with relationship management and story sharing.

Admin, analytics and innovation

• Provide insights and recommendations to inform content strategy, planning, implementation and innovation
• Maintain Cancer Council NSW's content archive and be the first port of call for internal content-related enquiries.
• Provide ad hoc administrative and operational support as required, including tasks relating to invoicing, contracts and risk assessments.

Additional responsibilities

• Adhere to all CCNSW internal policies and external legislations i.e. Privacy Act, PCI Compliance, Charitable Fundraising Act requirements, financial controls etc.
• Contribute to the documentation of internal policies and processes.

About you

Essential

• Tertiary qualifications in marketing, communications or similar and/or relevant experience working in digital and/or content marketing.
• Demonstrated ability to guide, influence and collaborate with diverse stakeholders (e.g. subject matter experts, funding partners and people affected by cancer) to capture, shape and develop impactful content for marketing and communications.
• Strong project management skills with ability to manage multiple deadlines.
• Ability to balance creative and analytical thinking.
• Desire to innovate and confidence to suggest new ideas.
• Experience with or ability to learn video and image editing software, specifically Adobe Premiere Pro and Canva.

Desirable

• Experience with videography and/or photography.
• Experience with utilising AI in a content, marketing and communications context.
• Experience with fundraising channels and tactics.
• Experience working in a not-for-profit organisation and/or working with limited budgets.

About the benefits

• Generous salary packaging options that can increase your take home pay by paying certain expenses using pre-tax dollars up to $15,900 a year.
• Recognised for Voice Project's 2021 and 2023 "Best Workplace" Award as well as Xref "Best Workplace" in 2025.
• A balanced organisational approach to WFH and office
• Additional performance-based leave available.
• Work for purpose and know that your work fosters an engaged, diverse and culturally aware organisation.
• Discounts available for everyday expenses such as private health, retail and fitness

CCNSW is an inclusive place to volunteer and work. We embrace diversity, celebrate our differences, and inspire each person to be their authentic self at work. As we strive to represent the communities we serve, we welcome and actively encourage applications from Aboriginal and Torres Strait Islander people and other diverse groups.

If you require any adjustments to submit your application, please get in touch with us at Apply online by visiting our website directly, copying the following link then click on the role title and submit your cover letter and resume.

Applications Close: 24th September 2025