Digital Marketing Specialist

Job no: 943693

Work type: Permanent / Full time

Location: Support Office - Docklands

From humble beginnings in downtown Bendigo to supporting Australian communities far and wide- Myer has always been a special place, transcending beyond just a place to work.

Myer is a place for finding life-long friendships, a safe space with a big heart. Here, you're encouraged to be yourself, share your ideas and are entrusted to deliver your very best. Some might even say it feels like being "right at home".

As the Digital Marketing Specialist (SEM), you will work closely with the Digital Marketing Manager (SEM) to drive and optimise a high performing Paid Search approach for Myer as a best in class in-house management model. You will ensure that business targets are consistently met in terms of revenue and profit growth, return on ad spend as well as a number of other key business objectives.

• Full time permanent opportunity
• Hybrid working model, partly working remotely as well as our support office
• Opportunity for career development and progression

About the role:

• Work with the Digital Marketing Manager – SEM, to define and execute the day to day operations of the SEM channel
• Perform regular bid management and optimisations to ensure we are meeting business KPIs
• Account structure and Google Merchant Centre management
• Ad copy and creative management
• Managing new campaigns, sales and product launches
• Regular reporting and measurement, using data visualisation tools and presenting back to the wider team
• Budget management, forecasting and pacing
• Test, learn and analyse initiatives constantly to ensure we are constantly improving results and Myer is at the forefront of new developments in SEM
• Work with the Google team to drive success of the channel
• Liaise with both external and internal stakeholders to drive business understanding of the channel and optimise ways of working
• Contributing to other initiatives in the Digital Marketing team in areas such as analytics, tech, creative, campaigns and ad sub

About you:

• 2+ years' experience working within SEM, with demonstrable hands-on experience of Google SA360 and/or Google Ads from an operational perspective
• Experience working on retail and/or eCommerce SEM accounts
• Experience working with Google Shopping as well as Google Merchant Centre
• Highly analytical, numerate and driven by data; always asking 'why' and looking to test and learn
• An understanding of the broader Digital Marketing landscape
• An understanding of measurement and attribution
• Experience with Google Analytics or similar platforms such as Adobe Analytics
• Highly organised with strong attention to detail
• Agency experience is desirable, but not essential

Benefits to you:

• Work flexibly from home and our NEW Support Office based in Docklands
• Generous Team Member discounts on all Myer products
• A supportive leadership team
• Service Recognition and Inspirational People Awards
• Career growth and succession opportunities across the business

Benefits to you:

• Generous team member discounts on all Myer products, including team-member exclusive discounts.
• Access to lifestyle leave and volunteer leave – arrange work around your life, not life around work.
• A supportive leadership and team network to set you up for success.
• Career growth and succession opportunities across the business.

Here, you're not only an employee. You're a valued Team Member with real dreams that we want to help you chase, no matter how big or small. At Myer, we're all about making your work life meaningful. We want you to experience life's special moments fully, which is why we take pride in offering balance and flexible options to get you to where you want to be.

Wherever you are and wherever you're going, we'll meet you there and get you to your destination. With your enthusiasm and our support, we're fully committed to helping you thrive and flourish. The future lies in your hands.

Welcome Home

Aust. Working Rights: To be eligible to apply for this job, you must have Australian working rights. For further information contact the Australian Department of Immigration.

Equal Opp. Employer: We pride ourselves on the diversity of the people who work at Myer, representing the community in which we serve.

Agency note: Myer Pty Ltd does not accept unsolicited resumes/candidate profiles from external agencies or suppliers via any method. Any candidates submitted in an unsolicited manner, will be considered a direct candidate application to Myer and no fee will be payable.

Applications close: 28 Aug 2025 AUS Eastern Standard Time