Social Strategist

Wasserman operates at the epicenter of sports, music and entertainment, serving talent, brands and properties on a global scale. Our brands and properties division works with iconic brands and rights holders, supporting business growth through all marketing disciplines. We're a trusted partner to every major league, team and venue, building meaningful connections between brands, properties and fans.

We're looking for a forward-thinking Social Strategist to create and guide social media programs for our clients. You think big picture and are passionate about building emotionally meaningful brand experiences. Your day-to-day work will leverage findings from the insights team to develop omni-channel social media strategies as well as collaborate with various departments to ensure that the agency remains true to the strategic vision and voice across channels.

Based in Sydney, this role sits within our growing tech-focused creative team and requires a culturally curious, platform-savvy strategist who can turn insights into impactful social ideas, guide content with clarity, and keep teams aligned in a fast-paced, always-on environment.

Why You'll Love it Here

You'll join a team that's building something special — a bold, modern creative agency within Wasserman that blends culture, community, and commerce. We move fast, care deeply, and believe in big swings. You'll have the support of a talented team, the runway to grow, and the freedom to bring your point of view to every conversation.

What You'll Do

You'll be the strategic engine behind smart, impactful content. You'll dig into brand voice, market insights, and digital ecosystems to shape meaningful social programs. You'll guide projects from kickoff to completion with clarity, confidence, and a sharp eye for detail. You'll help clients navigate complexity, turning business goals into content strategies that connect, convert, and inspire.

Responsibilities

• Research and understand client's offerings and brand voice
• Conduct market and competitive landscape audits
• Communicate clearly with internal teams on project objectives and deliverables
• Collaborate with internal teams to define and develop content vision and strategy
• Analyze content opportunities and recommend strategies, interactions or approaches
• Assist in the management of client expectations throughout project lifecycle to ensure consistency and quality in content deliverables
• Execute multiple projects and ensure content tasks are completed in a timely manner
• Receive internal and client feedback, evaluate and recommend refinements and help resolve issue

What we're looking for:

• 3+ years' experience at an agency providing strategic brand and business guidance to global clients
• Expertise at building functional digital ecosystems to deliver on client goals
• Experience translating client objectives into measurable KPIs
• Great storytelling/presenter skills and comfort pitching/winning business from new and existing clients
• The ability to steer an existing strategy towards ever-shifting goals
• The charm to build relationships (internally and with clients)
• Commitment to excellence — working nonstandard hours when necessary, anticipating issues and communicating with diplomacy, identifying emerging platforms and trends to drive innovation
• Proficiency in MS Office and Keynote for Mac

Wasserman does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

Wasserman is proudly an equal opportunity employer. We are always searching for the most passionate and talented people from all backgrounds and experiences to join us.

20 years into our evolution, we continue to expand services and geographies across the exciting and extraordinary worlds of sports, music, entertainment and culture.

We are committed to making a meaningful difference and driving real change when it comes to diversity equity and inclusion — not only among our employees, but in how we serve clients and push the industry at large.

If this sounds like a place you'd like to work, let's talk

Wasserman is a global leader in sports, music, entertainment and culture. Founded in 2002, Wasserman represents many of the world's most iconic sports and entertainment figures, musical artists, brands and properties, empowering them to shape culture and captivate audiences worldwide.