Senior Manager Media x3

Organisation/Entity: Transport For NSW

Job category: Senior Executive

Job location:
Sydney, NSW, AU, 2020

Job reference number: 103016

Employment type: Permanent Full-Time

Salary range: An attractive remuneration package

Step into a leadership role where no two days are the same

Shape the voice of Transport for NSW during critical moments and major events.

In this role you'll:

• Lead and inspire a dynamic media team to develop and execute high-impact public affairs strategies and campaigns that protect and enhance Transport for NSW's reputation.
• Build and maintain influential relationships with senior executives, ministerial offices, and government stakeholders to ensure best-practice media services across the transport portfolio.
• Oversee the creation of compelling media content for all channels, proactively managing complex issues and identifying opportunities for announcements in a fast-paced environment.
• Provide strategic media advice and support for the executive team, including media monitoring, preparing engagement materials, and managing issues and enquiries during major events, with availability for out-of-hours response.
• Mentor, develop and empower an inclusive, high-performing team, driving capability uplift while managing competing priorities and tight deadlines.
• Travel to multiple offices across NSW if and when required, and provide out of hours and rostered on-call support as part of the senior leadership team

There are 3 permanent positions Transport Senior Service Manager (TSSM) positions available. Please see the role description and Information Pack for more information. and Information Pack for more information.

• 1 x Senior Manager Media - Greater Sydney & Statewide
• 2 x Senior Manager Media - Regional & Road Safety

About you

You are an experienced media leader with a strong background in public relations, journalism, or strategic communications.

You bring deep knowledge of media practices, outstanding stakeholder engagement skills and thrive in fast-paced, high-pressure environments. Skilled at managing complex issues and tight deadlines, you balance professionalism with creativity to deliver compelling stories and responses.

Flexible and committed, you're prepared to work outside core hours, including early morning commitments to manage media announcements, and provide on-call support during critical incidents.

You hold tertiary qualifications in journalism, public relations, or a related field, and excel at building relationships, influencing outcomes, and leading high-performing teams. Your leadership inspires trust, innovation, and the highest ethical standards.

Who we are

Transport for NSW provides a safe, integrated, and efficient transport system. We connect people, communities and industry every day.

Join us

Our workforce is as diverse as the community we serve. If you'd like further information on our inclusion and diversity initiatives, visit Transport careers.

We offer a wide range of employee benefits, like our award-winning flexible and hybrid work options.

This role is hybrid-friendly, meaning you can mix in-person days at your team's home base location with remote days.

What are you waiting for…? Connect with us. Apply now

Applications close: 11:59 pm Sunday 30th November 2025.

For more information about this role, please contact EFFIE..NSW.GOV.AU.

Aboriginal people and people living with disability are supported throughout the recruitment process and at work, and we encourage you to apply. Visit Supporting Aboriginal people or Supporting people with disability for more info or speak to your talent team member to arrange any adjustments to how you interact with us.

Need some help with your application? Take a look at our application tips video series.

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