Creative Strategist

Role: Open to either a full-time hire or a fractional/freelance arrangement.

About Jolly

Jolly is a premium corporate gifting company that helps brands create memorable merch experiences — without the headache. We source, pack, warehouse, and ship high-quality merchandise for events, employee programs, and customer gifting.

Our belief is simple: people love receiving great merch, but creating it can be a nightmare. That's where we come in. From idea to delivery, we make merch frictionless. We've worked with brands like Meta, Spotify, Uber, and Shopify - and we're just getting started.

Now, we're looking for a Creative Strategist & Brand Marketer to help shape how the world sees, feels, and experiences Jolly.

About the Role

You'll be the first dedicated hire focused on brand and creative strategy - owning our voice, sharpening our story, and helping us go from a sales-led business to a marketing-led one.

You'll work closely with our founder and Head of Growth to bring our brand to life through campaigns, content, and product storytelling. From building out our content engine to launching go-to-market plays, you'll have a direct hand in how Jolly shows up in the market.

What You'll Do

• Shape and refine Jolly's brand voice and messaging
• Build and manage our content engine across LinkedIn, email, video, and blog
• Develop go-to-market campaigns that generate inbound leads
• Collaborate with sales to create high-impact proposals, product storytelling, and case studies
• Lead the creative direction for Jolly's product mix — curating collections, naming products, writing product descriptions, and identifying trends
• Coordinate with our design team to ensure brand consistency across visual and written content
• Help turn customers into advocates through UGC, testimonials, or social proof campaigns
• Support performance marketing with copy and creative strategy for paid ads
• Test and iterate on new ideas to drive engagement and growth

What You'll Bring

• Experience in brand, creative, or content marketing — ideally in a startup, agency, or high-growth brand environment
• Strong writing chops with the ability to tell stories that stick
• A portfolio that shows both strategic thinking and creative execution
• Experience creating campaigns across multiple channels (LinkedIn, email, video, web)
• A good eye for design and visual storytelling (no need to be a designer, but you get what good looks like)
• Bonus: experience with branded merchandise, ecommerce, or product marketing

Personal Attributes

• You're a builder: You love the zero-to-one phase and aren't afraid to roll up your sleeves
• You think like a strategist but move like a doer
• You have strong opinions, loosely held — and value collaboration over ego
• You're obsessed with brand and customer experience
• You're a taste-maker: You have great style and an intuitive eye for what looks and feels premium
• You're proactive and resourceful — able to make progress without waiting for permission

Why Join Us?

• Be part of a high-growth company reshaping how the world thinks about merch
• Work on projects for globally recognised brands like Meta, Spotify, and Uber
• Own the brand — this is your chance to shape the voice, style, and story from the ground up
• Collaborate directly with leadership and make a real impact from day one
• Flexible work setup — work from wherever you do your best thinking
• Build something creative, smart, and fun — and leave your mark on a brand people love

Why This Role Matters

You'll help Jolly stand out in a space that touches nearly every organisation — not by being louder, but by being more thoughtful, creative, and strategic. You'll have real ownership of the brand and the opportunity to grow both personally and professionally as we scale. From how we pitch to how we post, you'll help build a brand people remember — and a business that grows because of it.

Let's build something great together :)