Brand Manager

We are actively seeking an experienced Brand Manager to join our Marketing team, eager to develop and own brand strategy across eCommerce, healthcare and pharmacy. Reporting to the Head of Marketing, and RDI, the Brand Manager will lead the development and execution of strategies to drive performance and growth of Flavour Creations brands. The role is responsible for end-to-end brand management, including brand strategy, planning and execution to deliver strong brand awareness and revenue growth.

This is an exciting opportunity for a motivated individual who thrives in a dynamic, fast-paced, and consumer-centric environment. We're looking a collaborative team player who can balance strategic thinking with hands-on execution. As part of our passionate, high-performing marketing team, you will play a key role in growing the Flavour Creations brands locally and internationally, positioning us as a global leader in nutrition.

Key responsibilities for assigned brands include, but not limited to:

• Market Intelligence - Understanding the market, customers, and competitor trends and their products.

• Brand Strategy - Developing brand plans that are delivered on time and within budget.

• Innovation Projects – Work with cross-functional teams on the development of new products, which considers emerging trends and channels insights.

• Campaign Development - Develop and execute strategic omnichannel marketing campaigns that drive brand awareness, revenue, and customer engagement, within budget and allocated timeframes

• PR and Social Media - Developing PR campaigns and media relations strategies, that have initiative which are delivered on-time and on budget.

• Digital and Content Strategy - Leading the development of brand content and ecommerce strategy

• Leadership - Leading, coaching and mentoring the marketing team.

What you will require:

• 5 years' experience working at Brand Management, with a strong preference towards nutrition, healthcare, FMCG or the pharmaceutical industry

• Tertiary qualification in Business, Marketing, Digital Marketing, Communications (or a related field)

• Proven track record in consumer healthcare and digital marketing

• Website management, including content, development, user experience optimisations and conversion strategy

• Demonstrated track record in strategic marketing and brand management

• Intermediate to advanced Microsoft Office suite of products, specifically Word, Excel and PowerPoint

• A keen eye for design with demonstrated experience in Adobe Creative Suite (Illustrator, InDesign and/or Photoshop)

Flavour Creations is 100% Australian owned and operated. Founded in Queensland, by Bernadette Eriksen, for over 28 years, Flavour Creations has developed science-backed nutrition products to make nutrition easy, enjoyable, and accessible.

A leading provider of nutrition products for people with dysphagia (swallowing difficulties), today, Flavour Creations is expanding globally with trusted names in malnutrition, wound care, healthy-living and performance nutritional products.

Don't miss out on this opportunity to be a part of the amazing team at Flavour Creations If you believe you are the right person for this role, please apply now. Submit your Cover Letter and Resume. Only applications that include a cover letter outlining why you are the best person for this job, will be considered.

In line with our recognition as a world leader in quality and innovation, we're similarly respectful of stringent safety requirements and the cultural differences in the world of food and with our people. We highly encourage applications from (Australia's First Nations Peoples) Aboriginal and Torres Strait Islander communities.

Appropriate police and reference checks are conducted for all positions.

You must have full Australian working rights to be considered for this role .

Recruitment agencies - thanks for thinking of us, but we've got this one covered Please do not contact us in relation to this role.