Marketing Manager

Retail Marketing, Digital & Data
- Full Time
- Charlestown, NSW

**Together, we can do great things**

We shape leading experiences across office, retail, logistics and student accommodation.

We’re one of Australia’s largest property groups, managing $35 billion worth of assets across the country.

Our sustainable returns from investments come from focusing on what matters most to customers — a great experience and doing good. Every day, our people are driving positive impact for people, place and planet. They’re inquisitive, pioneering industry firsts and pushing new ideas to deliver exceptional outcomes.

This passion and expertise creates an employee experience that puts wellbeing, flexibility and opportunity first.

Come join us.

**The role**

Are you a strategic marketing leader ready to shape customer experiences and drive commercial performance?

We're seeking a dynamic Marketing Manager to lead the development and execution of Charlestown Square’s marketing strategy. Charlestown Square is the largest shopping and entertainment destination in the Hunter region with over 250 specialty stores.

In this pivotal role, you'll work closely with the Centre Management Team to align brand positioning with innovative, omnichannel campaigns and in-centre activations that captivate customers, collaborate cross-functionally to elevate retailer engagement, and leverage insights to continually refine our strategies.

With a fresh approach and big plans to drive key campaigns between New Season and Christmas to reinforce our ‘Biggest and Best’ proposition, the team at Charlestown Square is engaged around an exciting future.

**What you will be doing**
- Leading the development and execution of annual marketing strategies aligned with business objectives.
- Delivering compelling campaigns across digital, in-centre, and social channels to drive traffic and sales.
- Driving in-centre activations that enhance customer experience and drive retailer engagement.
- Analysing market trends and research to identify opportunities for growth and innovation.
- Overseeing content planning and performance to ensure consistent, on-brand messaging.
- Managing the marketing budget, reporting, and forecasting to ensure financial accuracy and impact.
- Collaborating with internal teams to maximise on-brand income opportunities and customer experience and contributing to the delivery of the retailer engagement strategy.

**What makes you stand out**

To be considered you will require proven experience in marketing strategy and campaign delivery in a retail or shopping centre environment. Alternatively you could be an experienced retailer with previous marketing experience or marketing qualifications.

You will also require strong digital, social, content and customer engagement skills, with a sharp eye for insights, brand storytelling, and commercial outcomes.

We are seeking a collaborative, creative mindset and the ability to work well with a broad range of stakeholders.

If you’re a passionate marketer who thrives on innovation, data, and delivering unforgettable customer experiences - we want to hear from you

**What makes us stand out**

**We value our people**
- Enjoy flexible working arrangements and generous leave options.
- Experience market-leading parental leave benefits including 22 weeks paid leave for either carer and childcare allowance once you return to work.
- Embrace diverse and challenging career opportunities, supported by our dedicated Learning & Development Team committed to your growth.
- Engage in comprehensive Wellbeing programs and benefit from market-leading policies and support tailored to diverse needs.
- Be recognised by peers through nomination awards and take part in our generous Employee Referral Program.

**We know the power of a great experience**
- Ranked 5th in the 2025 Gender Equality Global Report released by Equileap.
- Placed 1st of real estate investment trusts in the S&P Global Corporate Sustainability Assessment 2025 Yearbook.
- Earned a silver ranking in Australian Workplace Equality Index (AWEI) for LGBTQIA+ inclusion.
- Awarded our fifth consecutive Employer of Choice for Gender Equality citation from the Workplace Gender Equality Agency (WGEA) in 2023-2025.
- Accredited Family Inclusive Workplace.
- Committed to our second Stretch Reconciliation Action Plan (RAP).

**Everyone counts**

**Let’s get started**

If this role sounds like you, we want to hear from you. Go for it