Digital Activation Manager

**Job Description**:
Spark Foundry is looking for a Digital Activation Manager to join us in Melbourne. We are one of the fastest growing agencies in Australia and the world.

At Spark Foundry our vision is to Fuel Famously Effective Ideas. Famous and Effective. Not one or the other, both. That sounds nice, but to get to famously effective ideas you need some key ingredients.

You need diverse thinkers and diverse thinking. We call this Allsorts. This helps us tackle challenges through different disciplines and perspectives. You need to thrive on the belief that great ideas are only great if they work. It’s not enough to be new, or cool, or interesting. Our solutions need to drive a business result. Everything else is vanity. You need to embrace both the art and the evidence. Right and left. Imagination and activation. Intelligence and technology. Big ideas, forensically measured.

All that while being a good human? Sound like you? Sound like where you’d like to be? We’d love to meet you.

**WHAT BENEFITS DOES SPARK OFFER?**

Enjoy a comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing through a range of initiatives including Yoga, Meditation, PT, a free subscription to the Calm app and education sessions that cover things like financial wellness, health & nutrition and so much more

Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes

Our Publicis Liberté flexible working approach and an industry leading parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer benefits

A culture of open feedback and support to reach your goals through our My Performance Conversation program

Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for advancement and collaboration with our global network

**THE PURPOSE OF THIS ROLE**

The Digital Activation Manager is responsible for the end-to-end delivery of Programmatic & Paid Social campaigns across their client portfolio. Working mainly with our new, not-for-profit client, Cancer Council Victoria. This charity helps to reduce the impact of cancer; by raising awareness, providing support to those affected and vital research initiatives.

This role will assist the Digital Activation Director with quarterly business reviews, product development, and assistance with new business with regards to programmatic & Paid Social. This role must work to ensure the performance of all client accounts within their team and that clients’ investment delivers against their business objectives whilst also building exceptionally strong relationships with them. The Digital Activation Manager will be responsible for the overall quality of Programmatic & Social response to briefs, defining campaign KPI’s and measurement, alongside the delivery of the Programmatic & Social post campaign report.

The Digital Activation Manager is also responsible for supporting, coaching, developing and overall management of their team to ensure client needs are met.

**WHAT KEY RESPONSIBILITIES DOES THIS ROLE HAVE?**
- You’ll be predominantly working across Programmatic & Paid Social but will also be immersed in a team culture of ideas-sharing, discussion and problem solving across Programmatic, Paid Social, and broader digital solutions for your clients (including e-com).
- This role would suit someone currently in a digital / performance role, with working knowledge across Programmatic that would love to develop in the Paid Social space. If you have Programmatic knowledge and would like to upskill in Social and /or e-com solutions, this will also be a great role for you.
- Full ownership of client relationship, service, and performance across - Programmatic and social activity. Engaging line manager when required in a timely fashion.
- Leading response to client briefs and building programmatic & Paid Social media recommendations that achieve strong client outcomes.
- Ensuring the team is executing a smooth implementation and delivery of programmatic & Paid Social campaigns
- Timely and accurate delivery of ad trafficking
- Excellent data analysis skills and ability to translate insights into actionable recommendations
- Ability to design test and learn framework
- Management of Senior Digital Activation Executives on a day-to-day basis - identify relevant training for them
- Responsible and accountable for output of their team

**KEY REQUIREMENTS**
- 3+ years’ experience in a programmatic / Social or ad operations role in a media agency or in house
- Experience in managing client communication and relationship as well as a portfolio of clients
- Excellent programmatic and/or ad operations experience. Knowledge with significant experience in delivering programmatic campaigns to achieve client results.
- Ad server set up and trafficking (CM360/Flashtalking/etc.) previous experience. Fundamental