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Programmatic Optimization Analyst

2 weeks ago

Sydney, Australia DoubleVerify Full time

**Programmatic Optimization Analyst**

**Location - Sydney**

**Who we are**

DV is the leader in digital performance solutions, improving the impression quality and audience impact of digital advertising. Built on best practices, DV solutions create value for media buyers and sellers by bringing transparency and accountability to the market, ensuring ad viewability, brand safety, fraud protection, accurate impression delivery and audience quality across campaigns to drive performance.

Since 2008, DV has helped hundreds of Fortune 500 companies gain the most value out of their media spend by delivering best in class solutions across the digital ecosystem that help build a better industry.

**What you'll do**
- Generate and present optimization recommendations to maximize delivery of advertiser campaigns and highlight ROI for programmatic partners.
- Identify and quantify key challenges for campaign performance
- Serve as main point of contact for programmatic reporting initiatives in local markets by providing onboarding, ongoing support, and internal maintenance
- Provide support and guidance to our internal sales and account management teams, with clear and timely communication, quality deliverables, and innovative solutions
- Identify patterns and proactively surface ideas to improve quality, productivity and efficiency

**Who you are**
- 3-5 years of industry experience
- 1-2 years of prior analytical experience in Programmatic or biddable media within ad operations or account management
- Knowledge of how to set up and optimize Programmatic media to drive improvement in campaign performance.
- Strong analytical skills; ability to analyze raw data, draw conclusions, and develop actionable recommendations.
- Excellent presentation skills (client or partner facing experience preferred)
- Possess expert problem solving and decision making skills
- Robust knowledge of the overall ad tech landscape (DSP experience preferred)
- High level of proficiency with MS Excel (pivot tables, complex functions) and able to interpret and present data in an actionable way
- Experience with the local market Media Agency landscape would be beneficial