Associate Director Strategy

The purpose of this role is to manage strategists on day-to-day client strategy needs on a single account or group of accounts - guiding customer and business-centric insights and briefs, driving innovative strategic deliverables across experience ecosystems, and owning day-to-day strategic relationships with clients.

Job Title:
Associate Director Strategy - CX Technology

**Job Description**:
Associate Director Strategy - CX Technology

Melbourne or Sydney

Merkle is a customer experience transformation agency, empowering leading brands to transform their data, technology, CX and organisational capabilities to deliver differentiated customer experiences across marketing, sales, commerce, and service.

For more than 30 years, Merkle has built upon a heritage in data, analytics, and CX technology, building unmatched skills in hyper-personalisation. Our combined strengths in CX consulting, data transformation, and digital transformation drive improved marketing results and competitive advantage for our clients, to build and execute customer-centric business strategies.

What your typical day will look like:

- Drive a compelling marketing technology point of view related to the ability to utilise both known and anonymous information to inform multi-media marketing execution and decisions
- Provide expertise, vendor knowledge, and industry best practices across digital technology components including - Cloud Data Management and Insights; Identity Resolution & Access Management; Audience Management, Journey Orchestration and Content Management Platforms; Decision Management and Personalisation; Customer Data & Data Management Platforms
- Senior client-facing role, often leading on key customer accounts, tech advisory, MarTech recommendations and implementations, technology roadmaps, pre-sales
- Translate digital technology investments into direct and measurable business results
- Build relationships and manage client expectations by facilitating and driving client meetings and discussions, defining project objectives and approach, managing day to day delivery efforts
- Support Merkle’s commercial interests in driving the execution of a consulting engagement including project definition, scoping, management, and delivery

A bit about you:

- 5 -10 years’ experience in consulting, technology or IT/MarTech related field.
- 4 - 7 years’ experience in digital marketing implementation, experience working as a consultant
- Experience working in a digital agency, digital marketing provider, digital software provider, digital marketing organisation, digital consulting firm or marketing service provider.
- Excellent structured communication skills with the ability to frame complex digital marketing, CRM and technical concepts
- Ability to bridge marketing and technology personnel.
- A self-starting orientation within a fast-paced environment with an intense desire/drive to “make things happen”

What’s in it for you?
- Real flexibility to work when and where you feel most productive with our ‘Be the Best You’ policy which includes a $250 contribution to your home office set up
- The opportunity to give back with dedicated volunteer leave and our whole-company event, One Day for Change
- 5 weeks annual leave after 2 years of service and 3 whole company Wellness days off per year for you to switch off and take your day, your way
- Career Development and Learning & Development opportunities, including access to our global online dentsu University
- Be part of a global network that truly invests in recognising performance

Become a champion for meaningful progress:
Together we make our mark. Together we embrace the true potential of disruption. And together - across all our locations - we help our clients win in a changing world.

Recruitment Agencies - whilst we appreciate your support, we are not engaging agency services for this role.

**Location**:
Melbourne - 510 Church Street

Brand:
Merkle

Time Type:
Full time

Contract Type:
Permanent