Programmatic Analyst

**Join us and experience Bunnings from the other side of the counter**

**What’s in it for you**when you’re part of our**team**:

- Team discount at Bunnings and other Wesfarmers brands including Kmart, Target and Officeworks to name a few
- Free standard OnePass membership
- Access to over 100+ exclusive team member benefits across health, shopping, travel and stay, wealth, work and leave
- 12 weeks paid parental leave, regardless of gender
- Fun stuff like annual festive gifts, discounted food and drinks at our Bunnings Cafe, and travelling store team member opportunities
- We’re genuinely invested in your career and no matter where you start with us, that pathway is yours to build

**About the role**

As a key member of our dynamic in-house media team, you will be responsible for the ongoing configuration and management of Bunnings programmatic campaigns, ensuring they align to relevant business and category objectives and customer lifecycle.

As a Programmatic Analyst, you will work closely with the wider Digital and Marketing Performance team to implement innovative biddable media marketing strategies and ensuring adherence with the Bunnings brand values, core pillars and tone of voice in the implementation of all activity.

**What's involved**:

- Implement and manage ongoing biddable media campaigns
- Report on and optimise campaigns to align with search and social channels to deliver optimal campaign performance, ROI and user experience
- Work with the broader team to design and implement seamless digital experiences for customers across paid and owned channels
- Keep up to date with top key industry trends

**Who we’re looking for**

You’ll have an analytic mindset and a passion for all things marketing and media. You will love getting into the detail of campaigns and reviewing data to identify areas for improvement and optimisation, providing actionable recommendations.

You will have great communication skills both written and verbal, which will enable you to build relationships with a variety of stakeholders both internal and external.

**You’ll need**:

- Tertiary qualification in Marketing or a similar field
- Some demonstrated experience in Biddable Media/Programmatic Analysis
- An understanding of customer journey marketing, including CRM and personalisation
- Experience in the retail industry is preferred
- Knowledge of ACCC, NZCC, Fair Trading & Consumer Legislation

**You’ll be part of a workplace where you’ll feel like you belong.**

**About Us**

Bunnings is the leading retailer of home improvement and lifestyle products in Australia and New Zealand. We’re a major supplier to project builders, commercial tradespeople and the housing industry operating from a network of stores, trade centres, frame and truss sites and online.
- Please note if you are offered a role with us, background checks may be required. This can include police, employment and qualification checks. If a police check search returns a criminal record, Bunnings will assess whether the record impacts your ability to perform the key requirements of the role._