Digital Marketing Specialist

5 days ago

North Sydney, Australia Access Corporate Group Full time

**Company Overview** Access Corporate Group (Access) is an international brand management company with over 2,000 employees located in its global offices in Sydney, Melbourne, Auckland and Hangzhou, China. Founded in 2017, the company has grown exponentially through operating and investing in premium brands, delivering its promise of ‘Everyday Better Life’ to consumers around the world. **Our Brand Portfolio** Vida Glow, Melrose, LOVEKINS, Dr. LeWinn's, MINENSSEY, MitoQ, BEE+, Eimele, THALISSI, Alissi Bronte, Amilera, BEANBODY, NAPOLEON PERDIS, Invisible Zinc, Hunter Lab, Sensori+, ch22, Doverist, Nu-Lax, Robert Oatley Wines, Paulett Wines, Burge Family Wines, Vandenberg Through three unique brand management models - brand empowerment and partnership, brand incubation, brand distribution and marketing consultancy, Access Corporate Group brings mass premium brands to a global community of consumers that exceeds 10 million people today. Now an exciting opportunity has arise from LOVEKINS **Key Responsibilities** - Develop and implement social media strategy that is engaging, informative and increases brand awareness - Draft all copy associated with owned social media channels - Manage schedule and posting for all organic posts, sponsored posts and paid social media ads - Lead content creation requirements and strategy alongside the marketing and design teams - Develop and maintain a steady growth rate across all social media accounts - Create and implement digital ads across social media to align with key marketing campaigns - Ensure content is of a high standard and aligns with the brand’s style guidelines - Report on and evaluate industry trends, innovations and opportunities - Manage, test, scale and optimize ad campaigns across Facebook and Instagram to increase conversions and ROI - Community management of the Lovekins Australia social media accounts - Have the ability to use various apps and editing tools to further enhance the aesthetic and functionality of social platforms - Work closely with the marketing team to ensure business objectives are aligned with and enhanced by social media - Identify and form relationships with influencers and industry relevant individuals that align with the Lovekins brand - Develop ideas and copy for fortnightly blogs - Possess an interest for female wellbeing, empowerment, health and the beauty industry - Work alongside SEO team to ensure digital activity is aligned **Key Requirements** - 3-4 years’ experience managing businesses/brands social media accounts - Tertiary qualifications in Marketing or Business - Proven experience in development and execution of social media strategy, digital marketing campaigns - Proven track record of achieving conversions and ROI - Excellent communication, written and presentation skills - Ability to work autonomously and as part of a team - Analytical and data driven This role offers 3 days hybrid. If this sounds like you, please click on "APPLY" and submit your resume. **Salary**: $70,000.00 - $100,000.00 per year **Benefits**: - Work from home Schedule: - Monday to Friday Supplementary Pay: - Annual bonus Work Authorisation: - Australia (preferred)

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