Marketing Coordinator

**The Division**

The Customer Strategy, Technology and Innovation division within Transport leads the development of long-term, multi-modal strategies, plans and policies across NSW. We leverage data and insights, implement new technologies, drive innovation and build partnerships to provide customer-centred solutions.

**About the team**

The Brand and Marketing branch creates engaging end-to-end campaigns and strategies to drive behaviour change, improve safety, save lives on our roads and waterways, encourage public transport use, connect communities, and deliver the transport solutions of the future. We are brave thinkers and great listeners, who do creative, agile work in partnership with Transport’s divisions. Our customers are firmly at the centre of every campaign and our work is grounded in deep insight of their needs.

The Brand and Marketing team builds and drives Transport’s reputation across the entire NSW State. Customers and employees recognise our brands, and what they stand for. Our work connects customers’ whole lives, creates successful places for communities, enables economic prosperity, and helps our people thrive as they do meaningful work.

**The Opportunity**

Right now, we have an exciting opportunity for a customer-focused Marketing Coordinator to assist the Brand & Marketing team in leading the development and implementation of end to end marketing and communication campaigns and individual programs of work.

If successful, you will support the team that develops integrated marketing plans which provide operational developments and launch of new projects. With a strong client focus servicing both internal Transport clients and external clients, you will be managing community advertising placement requests, liaising with our Media Agency and also managing our Banners on Bridges program for our not-for-profit external clients.

We work in a hybrid way, a mixture of working from home and in the office and we offer flexible working arrangements with lots of benefits.

**What you will be involved in**:

- Your role will contribute towards marketing efforts geared to ensuring audience identification, messaging, channel plans, brand alignment and evaluation metrics being clearly defined.
- Establish tracking systems to assist managers to track progress of campaigns and activities.
- Draft reports for approval based on data collection and analysis to inform decision making.
- Other responsibilities will include handling purchasing orders, invoicing tasks, records management, recording accurate meeting minutes, and liaising with contractors and consultants where required.

**About You**
- You are a marketing professional with experience in supporting activities within end-to-end marketing and communication campaigns.
- Your demonstrated experience encompasses supporting research and preparation of marketing materials, and you are competent in assisting the development of these campaign materials to display a high standard of written and visual communications.
- You can also demonstrate the ability to measure campaigns and analyse their performance and effectiveness to determine their value.
- You are confident in building and managing stakeholder relationships, whereby you proactively collaborate information on marketing strategies, trends, issues and developments with your internal and external stakeholders to a high standard.

**Want to Know More?**

**Salary and Benefits**

The salary for this position is Transport Service **Grade 5 ($85,103 - $93,616) per annum plus superannuation and leave loading.**

**Interested?**

Joining Transport for NSW, you’ll have access to a range of unique government benefits in a flexible work environment like no other. If you’re ready to step into this meaningful and rewarding role, we want to hear from you

The way we work is evolving, and we want to enable our people to work in ways that work for them. We’re moving from predominantly office-based work to a more flexible approach that supports working from different locations, including regionally. If you’re interested in working from a location not listed in the job ad, please get in touch with the Talent Specialist to discuss what’s possible.

**Our Commitment to Diversity**

**Applications close**:11:59pm on Thursday 28th July

**Our COVIDSafe Measures Policy**

All Transport for NSW workers are required to have:

- appropriate evidence of being fully vaccinated with a TGA approved COVID-19 vaccine; or
- an approved medical contraindication.