Campaign Specialist

Lead the development and execution of integrated marketing campaigns to support our postgraduate student enrolment targets
- Full time continuing opportunity based at our Callaghan Campus
- 17% super, generous annual, personal, and life leave, wellbeing programs, health and fitness discounts

**Be challenged and imagine with us**:
As Campaign Specialist, you will lead the development and execution of integrated marketing campaigns to support our domestic postgraduate enrolment targets.

You will bring together teams, ideas, and data to deliver cohesive, high-impact campaigns.

In this role, you will:

- Develop a data-driven annual campaign plan that leverages paid, owned, and earned media channels.
- Collaborate closely with internal stakeholders to define campaign priorities and identify target audiences.
- Work closely with our external media agency, to ensure campaigns are executed effectively and on target.
- This continuing position is full time and will be located at the Callaghan Campus (Awabakal and Worimi land)._

**How will you inspire us?**:
About you:

- You are an experienced marketer with a proven track record of managing and executing successful paid advertising campaigns.
- You are organised, used to managing competing priorities and have a high attention to detail.
- You have excellent stakeholder management skills and the ability to bring together cross-functional teams to achieve shared goals.
- You are analytical and data driven, constantly seeking opportunities to optimise and enhance campaign performance.

**What we offer**:
The remuneration for this position is from $99,655 to $112,112 + 17% superannuation and is commensurate with skills and experience.

**_ We offer a range of benefits and employment conditions that help you balance your commitments, stay healthy, and work effectively. For information on our employee benefits (such as leave, flexible working, discounts in private health insurance and gym memberships, and salary packaging) please visit _**_here_**_._**

**About our University**:
The University of Newcastle stands as a global leader distinguished by a commitment to equity and excellence. Our vision is to be a world-leading University for our regions and creating a better future for our regions and the globe. Underpinned by this vision are our values of excellence, equity, engagement and sustainability.

**Your next steps**:

- Important information before you apply:_
- Applications for this position will only be accepted from those with Australian residency or a valid work permit.- Your resume.
- A degree with a least 4 years’ subsequent relevant experience; or extensive experience and management expertise in marketing postgraduate programs in the higher education sector; or an equivalent combination of relevant experience and/or training.
- Working knowledge of how to use digital marketing metrics, data analytics, monitoring suites and dashboards to inform campaign development/optimisation.
- Outstanding interpersonal skills including the capacity to build strong working relationships with a wide range of internal and external stakeholders to ensure objectives are achieved.
- Excellent verbal and written communication skills, including the ability to present project plans, reports and findings to stakeholders.
- Demonstrated high-level organisational and administrative skills, including the ability to manage competing deadlines, priorities and stakeholder demands.

**Please upload your Cover Letter **and** response to the requested Criteria as **one** PDF document**. This document should not exceed 3 pages.
- We also seek to provide a fair chance to all applicants by providing reasonable adjustments where required during the assessment and interview phases of the recruitment process._

**Contact Us**:
**Closing date: Sunday 20 October 2024 at 11.59pm AEDT**

**We are excited to be Looking Ahead with you**
- We provide opportunities for all people regardless of their background and experience, and this philosophy is reflected across all that we do._

LI-CP1