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Digital Marketing Coordinator

3 weeks ago

Rosebery, Australia ksubi Full time

Support in driving Ksubi’s Digital Marketing on a global scale
- Fastest growing Australian fashion brand Internationally
- Bring your passion to a highly progressive and motivated culture

Founded in 1999 Ksubi has evolved into one of the world’s most recognisable and notorious brands. With three marquee retail stores in New York City, Los Angeles and Miami, the brand has experienced a successful renaissance with top tier distribution in the likes of Saks, Nordstrom, Kith, Ssense and over 120 specialty stores in the USA.

We are continuing to build our high-performing team based in Sydney, Australia, that has collaboration, transparency, and an innovative mindset at the heart of everything we do. We want you to join us on the journey, as we take Ksubi to the next level globally. In this role you will have the unique opportunity to work on one of the industry’s fastest growing fashion exports and collaborate with some of the world’s biggest names.

As Digital Marketing Coordinator, you will support the Digital Marketing Manager in executing digital marketing strategies and assist to drive online growth and content exposure across all digital channels for Ksubi.

You will work closely with the Online, Marketing and Creative teams, sharing best practices and ensuring that the business is executing a cohesive storytelling experience for our customers. You will be hands on in driving multichannel strategies to maximise visibility of the brand online (including paid social media, SEO, SEM and Affiliates) whilst executing tactical campaigns to deliver the online channel revenue goals.

**A Day in the Life**
- Support the Digital Marketing Manager to execute campaign setup on our paid social channels (primarily Facebook, IG & TikTok) to deliver awareness, traffic, and conversion campaigns
- Drive the paid social ads content creation by developing the ad strategy, preparing briefs for the creative team and uploading finalised creative to our paid channels
- Support the creative team with development of paid social assets when required on design tools (Adobe Photoshop)
- Collaborate with our digital agency to provide content and assets to ensure our google search and display is optimised and meeting best practice
- Support the Digital Marketing Manager to manage the Affiliate network channel and schedule and drive the content and asset requirements for our Affiliate campaigns by liaising with our external partners

**This is you if you have**

**Technical/Specialist Skills/Experiences**
- Minimum 1+ years’ experience in a digital marketing role is essential
- Knowledge and understanding of Social Media Platforms (Facebook, Instagram and TikTok)
- Familiar with the Microsoft package tools (Excel, Word, PowerPoint)
- You have a sound understanding and love for the fashion market
- Copy-writing and creative skills are desirable
- Exposure to multimedia design tools (Adobe Photoshop, Canva, Other) will be a plus

**Personal Attributes/Interpersonal Skills**
- Great interpersonal skills and strong relationship builder
- Ability to stay focused and efficient when managing multiple priorities
- Proven ability to work both independently and within a team both cross departmentally and with external partners
- Bring an energetic approach and can-do attitude essential
- Good sense of initiative and a curious nature

**A few of our benefits**
- Culture focused on wellbeing, innovation, and growth
- Merchandise benefits
- Paid Parental Leave
- Additional ‘K’ Days per year
- Highly creative and socially connected team environment