Associate Marketing Manager

1 week ago


Sydney, Australia Poshmark Full time

As an Associate Marketing Manager, you will work alongside our Marketing and Community Development teams to bring the Poshmark brand and our growing business to life across all marketing channels, including product marketing and social media. This role will focus on engaging and growing our current audience and developing impactful campaigns by working across a variety of social platforms, audiences, programs, and influencers.

**The ideal Marketing Associate Manager**
- Is a strong marketer with a passion for community, content, secondhand fashion, and ecommerce
- Is both creative and analytical, effectively translating analytics into clear insights and actionable recommendations
- Exhibits strong judgement, accountability, and drive
- Is social media savvy with a strong understanding of Australian consumers
- Keeps their finger on the pulse of popular culture and trends
- Is highly organised and able to balance multiple projects at once

**Responsibilities**:

- Collaborate with the Marketing and Community Development teams to create content that is educational and engaging, driving community growth and retention
- Build Poshmark awareness and drive user growth through influencer marketing
- Uncover customer insights and trends to help guide our integrated marketing strategy
- Tailor app programming and merchandising to local consumer tastes and trends
- Manage local social media accounts to deliver engaging content and build a socially connected community
- Tailor product programming and merchandising to local consumer tastes and trends
- Lead our Community Created Content program

**6-Month Accomplishments**:

- Own end-to-end execution and localisation of product marketing initiatives
- Infectious passion for our mission and desire to do what it takes to build our brand and community marketing in Australia
- Establish strong relationships with cross-functional partners, and key stakeholders
- Develop a deeper understanding of our product, brand, and community
- Lead our Community Content program
- Build relationships with influencers in an authentic way and own the process of monthly campaigns

**12+ Month Accomplishments**:

- Support execution of our local marketing plan, including PR, events, and partnerships
- Develop reports that communicate key learnings, performance metrics, and recommendations
- Deliver a significant increase in follower growth and engagement on select social channels
- Own, execute, and launch successful social media campaigns
- Identify opportunities and propose strategies for all things marketing (in app, social, influencer, events, community etc)
- Use holistic understanding of our communications to make recommendations on how we can improve content and delivery

**Requirements**:

- 5+ years of experience in a marketing/social media/tech role
- An understanding of Community based marketing
- Experience with ecommerce, preferably with online marketplaces, and solid understanding of Australian consumers
- Strong understanding of social media landscape, with substantial influencer or other relevant network in Australia
- Has strong communication skills and is both creative and analytical, with great attention to detail
- Proactive go-getter with strong collaboration and relationship-building skills
- Can think strategically about growth plans as well as the day-to-day
- Social media savvy with your finger on the pulse of what's cool and trending
- Hustle and ability to navigate and execute through ambiguous situation
- Basic graphic design skills preferred i.e. Canva, Adobe Creative Suite a plus (Photoshop and Premiere Pro)

**About Us**

**Why Poshmark?**

At Poshmark, we're constantly challenging the status quo and are looking for innovative and passionate people to help shape the future of Poshmark. We're disrupting the industry by combining social connections with e-commerce through data-driven solutions and the latest technology to optimize our platform. We're nothing without our amazing team who deliver an unparalleled social shopping experience to the millions of people we connect each day.

We built Poshmark around four core values: 1) focus on people to create empowered communities that drive success; 2) together we grow to support each other to strive for our dreams; 3) lead with love to foster genuine connections built upon a foundation of respect; and 4) embrace your weirdness to accept and empower one another on their own unique journey. We're invested in our team and community, working together to build an entirely new way to shop. That way, when we win, we all win together. Come help us build the most connected shopping experience ever. We will set you up with comprehensive global and in-country benefits to support you and your family needs.

Poshmark is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.


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