
Digital Lead
1 week ago
Join our team as a **Digital Lead** and be instrumental in enhancing our online performance. With the opportunity to work across our suite of 13 websites in the Device Technologies and Advanced Skin Technology portfolios, your proven skills and experience will be essential for success in this role. Combined with your confidence, professionalism, and enthusiasm for achieving our digital objectives, you will play a crucial part in this position. This critical role offers exposure across various digital disciplines, and we seek someone who embraces the chance to make a significant positive impact. Your main responsibilities will include supporting our team in driving product performance and marketing outcomes.
**The opportunity**
**_ Performance_**
- Support the Digital Performance Team in meeting and exceeding all digital performance KPIs by utilising a range of channels and tools that manage the customer lifecycle and onsite customer experience. While supporting product and marketing performance initiatives, you will also organise and oversee the delivery of content on the websites and the ongoing management of the product catalogues.
**_Product Support_**
- Help plan and prioritise the enhancement pipeline through the digital delivery process according to customer requirements, business strategy and value, and industry trends. Support the development of use cases, contribute to discussions related to user journey improvements, and help facilitate ideation and solutioning with the Digital Design Team.
**_Marketing Execution_**
- Support the development and delivery of the owned, earned, and paid omnichannel marketing program to drive commercial and non-commercial performance for all digital products. Help maintain the 12-month marketing and content calendars for digital properties for both internal and external audiences.
**_Technical Expertise_**
- Use enterprise-level platforms (SAP Commerce Cloud, Shopify, Wordpress, Salesforce, Hubspot, PowerBI, Google Analytics, Looker Studio, Jira, Confluence, Wrike, Hotjar, Qualtrics, Social (LinkedIn, Meta, TikTok) to develop insights and deliver enhancements and marketing.
**_Stakeholder Management_**
- Manage Business Unit stakeholder relationships and proactively engage with internal operations teams to optimise digital channel activity and maximise internal engagement and usage of digital products.
**_Analytics, Reporting, and Insights_**
- Support the development of periodic and ad-hoc reporting of success metrics for key features, traffic, and behaviour for digital products. Help generate actionable insights to inform product decisions and contribute to the development of data-backed business cases to meet customer requirements and performance objectives. Contribute to marketing activity and ROI reporting, and participate in discussions for future improvements.
**About you...**
At Device Technologies, we succeed through our commitment to five key values:
**Delivering Innovation -** We constantly seek new ideas, technologies, and approaches to meet evolving customer needs and market demands. Through our innovation we continually adapt and transform for our people, our customers and our future success.
**Seeking Collaboration -** By embracing collaboration we tap into diverse perspectives, skills, and resources to drive innovation, solve complex problems, and achieve common goals.
**Taking Ownership -** We embrace accountability and initiative. It fosters trust, collaboration, and empowers our people to drive success through proactive responsibility.
**Practising Good Business -** We strive to embody integrity, responsibility, and sustainability. It involves ethical conduct, transparency, and a commitment to social and environmental stewardship.
**Championing the Customer -** By placing customers at the heart of decision-making and operations, we enhance experiences, foster loyalty, and collectively strive to improve patient outcomes.
**About us**
**Since 1992, Device Technologies has been dedicated to improving patients’ lives through leading edge technology and services,**supplying hospitals and healthcare professionals with high-calibre medical solutions from around the world. Over 30 years, Device Technologies has developed a reputation for the quality, dedicated service and ongoing support provided by our people. With HQ in Sydney, the company continues to grow, representing over 200 trusted brands, and employing over 1000 highly skilled staff located across Australia, New Zealand and Asia.
Geared towards optimal performance, our culture is built on empowering our people to achieve their goals, aligning with wider business objectives. We focus on productivity, continuous improvement, career development and leadership nurturing to foster a superior workforce.
**Interested?**
At Device Technologies we are motivated by the opportunity our equipment provides to change people’s lives. We have a clear vision to ensure all our people feel valued a
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