Content Creator

Location: Williams Landing, VIC, AU
- Category: Merchandise & Marketing
- Work Type: Permanent Full Time

**Who are we?**

At Target, we deliver quality products at prices the whole family will love for longer. We’re home to quality pieces, made for you and your life.

With our iconic logo, we are one of the most renowned Australian retail brands and for almost 100 years, we have held a special place in the hearts and minds of Australian families.

We’re immensely proud of our history and are looking for people to join us who are as excited by our future as we are.

**Why join us?**
- At Target, we’re on a journey to **elevate our creative output** and set a new standard for retail content in Australia. This role offers the chance to work end-to-end on high-impact projects, shaping how our brand connects with millions of customers.
- You’ll have exposure to campaign development, trade marketing, PR and social media strategy while working alongside some of the best creative talent in the industry. Plus, you’ll enjoy the support of a highly collaborative team, career development opportunities and the chance to make your mark on one of Australia’s most loved brands.

At Target, we value curiosity, collaboration, and continuous improvement. You’ll be part of a creative team that’s passionate about delivering meaningful work and driving innovation. We offer a supportive environment, opportunities for growth, and the chance to make a real impact.

**What will you do?**
- We’re on the hunt for a bold and creative **Content Creator / Art Director** to join Target’s in-house Creative Team. This role is all about bringing our brand to life through engaging, social-first storytelling that connects with millions of Australians across digital, social, and eCommerce platforms.
- You’ll combine conceptual thinking with hands-on execution, creating content that’s strategically aligned, culturally relevant, and platform-fit. From developing ideas and supporting shoots to editing video and rolling out assets, you’ll play a key role in producing best-in-class visuals that elevate Target’s brand and support commercial goals.
- As a Content Creator / Art Director at Target, you’ll answer into the Content Producer to:

- **Create & Deliver**: Concept, produce, and deliver content across social, digital, and in-store channels.
- **Shoot & Direct**: Support pre-production planning, manage shoot logistics, and contribute to on-set direction.
- **Hands-On Making**: Shoot, design, edit, and prepare assets from static visuals to video and motion graphics.
- **Platform-First Storytelling**: Tailor content for Instagram, TikTok, website and paid channels ensuring it’s social-first, customer-centric and commercially effective.
- **Trend Awareness**: Stay ahead of cultural trends and digital behaviours to keep Target fresh and relevant.
- **Collaborate**: Work with designers, art directors, producers and marketers to elevate ideas and deliver cohesive campaigns.
- **Brand Guardian**: Play a part in ensuring all content is on-brand, consistent, and contributes to a seamless customer experience.
- This is the role for a creative who loves making content, thrives on trends, and wants to push retail storytelling into new territory. If that’s you then we’d love to hear from you.

**What are we looking for?**
- You’re a hands-on creative with a passion for content that works hard across platforms. You can switch between concepting an idea and jumping into Adobe or CapCut to edit, animate or retouch. You thrive in a fast-paced environment and love balancing creativity with efficiency.
- You’ll bring:

- 2-3 years’ experience in content creation, art direction, or social-first campaigns (fashion, lifestyle, or homewares experience a plus).
- Strong visual storytelling skills across photography, videography, and design.
- Proficiency in Adobe Creative Suite (Photoshop, Lightroom, Premiere Pro, After Effects).
- Experience in shoot planning and working with creatives, talent and producers.
- Ability to create both static and motion content for social and eCommerce.
- An eye for composition, colour, and detail with the agility to deliver at pace.
- A collaborative, proactive mindset with confidence working to deadlines.

**Along with your CV please provide links to 5 x relevant content examples that you have produced/created in the last 12 months.**

**Benefits we’ll offer**:

- Flexible hybrid working options through our Flex Where, Flex When, Flex Well policy.
- Access to our team member discount program which can be used across our company network, including Target, Kmart, Bunnings, and Officeworks.
- A free OnePass membership offering free delivery across Target and Kmart on eligible product.
- Access to our benefits program, which entitles you to exclusive discounts and benefits in the areas of entertainment, travel, lifestyle, and health, with over 60 suppliers.
- We want you to feel rewarded for your commitment and hard work, that's why there