National Digital Marketing Performance Lead

**Role**: Digital Marketing Performance Lead

**Location**: Murarrie, Brisbane, Queensland

**Employment Type**: Permanent - Full Time

With 16,500 Goodstart team members across nearly 700 centres nurturing 70,000 children, we’re Australia's largest provider of early learning and care. As a not-for-profit social enterprise, we exist purely to improve the lives of Australia's children and their families. From our centre teams to our support teams, we work together to make a real difference for children in those crucial early years.

The role also requires a deep understanding of the latest trends in digital marketing, social media platforms, search engine optimization (SEO), search engine marketing (SEM), online advertising, and content marketing.

Essential for the role of Digital Marketing Performance Lead, is a proven track record in successfully managing digital marketing campaigns with measurable results, a passion for staying up to date with the latest trends and technologies, and strong analytical skills to track campaign performance and make data-driven decisions.

**Your Impact**:
Enable and execute digital marketing plans and strategies
Conducting market research to identify industry trends and consumer insights
Utilise web analytics tools to track and report on campaign performance and ROI
Manage budgets, timelines, and project deliverables to ensure timely execution of campaigns
Collaborate with cross-functional teams to develop and enable integrated campaigns
Manage workflow based on stakeholder priorities
Understand the goals of the team and each team member’s role within it.
Regularly share expertise with team members to support continual learning and improvement.

**What Goodstart can offer you**:
Work for a company that has an aspiration to be globally recognised for early years practice and learning outcomes
Gain significant investment in your growth and development with support, tools, training and experiences that will truly enhance the progress and outcomes for children in their earliest years.
Be a part of a team and work environment where everyone feels a sense of belonging, inclusion and purpose
Not-For-Profit Salary Packaging benefits which reduce your taxable income to increase take home pay
Access to discounted childcare (up to 15%)
Flexible work arrangements giving you choice about when and how work will be done in order to better manage your work and non-work needs
Discounted health care and access to employee wellbeing program with BUPA
Exclusive discounts on travel, gym memberships, Apple and Dell products, and more.
Security and stability - as Australia’s largest provider of early learning and care and a not-for-profit social enterprise, we exist purely to improve the lives of Australia’s children and their families

**You’ll bring to the table**:
Hold a Bachelor Qualification in Marketing or related field
Minimum 5 years’ experience in a Digital Marketing leadership role
Possess excellent written and verbal communication skills
Have advanced Google analytics knowledge and skills

How to apply

Supporting our people and protecting our children

We’re an equal opportunity employer that is proud of our inclusive and diverse work environment. We know that Goodstarters from diverse cultures, backgrounds and experiences strengthen our teams and help us grow. We’re also deeply committed to Reconciliation and creating an environment where Aboriginal and Torres Strait Islander People feel a strong sense of belonging and connection.

**Posting Notes**: MURARRIE, BRISBANE || QLD || Australia (AU) || | SF: LI || No Early Childhood Qualification || Full-Time