Digital Content Creator
3 days ago
The Australian Broadcasting Corporation (ABC) is seeking a highly skilled Digital Content Creator - Social Media Specialist to lead the ABC Melbourne social media strategy and increase its reach across digital platforms.
About the RoleThis is an ongoing, full-time position located in Southbank, Melbourne. The successful candidate will have strong editorial skills, ability to produce accurate and concise content as part of a team, and expertise in using social media to identify and distribute compelling digital stories creatively.
Key Responsibilities- Edit, produce, and publish timely and engaging content for ABC News' social platforms.
- Create high-quality content for social platforms to enhance audience understanding and deepen engagement.
- Collaborate with newsroom colleagues to respond to breaking news and source user-generated content (UGC).
- Contribute ideas for improving ABC's News presentation in social spaces, including new content formats.
- Drive the social media strategy for ABC News (VIC) in collaboration with teams like Radio Melbourne.
- Tertiary journalism qualification or equivalent practical experience.
- Expertise in using social media platforms to create compelling digital stories.
- Deep understanding of user behaviours and social media platform dynamics.
- Awareness of emerging media technologies and social media trends.
- Passion for creating authentic content representing Australia's diverse communities.
- Proven ability to build and maintain contacts across the Australian community.
- A competitive salary package circa $81,000 - $99,000 per annum.
- 15.4% ABC Nominated Superannuation Guarantee.
- Paid parental, carer's and supporting partner leave.
- Salary packaging.
The Australian Broadcasting Corporation is Australia's most trusted and diverse news organisation. We offer a collaborative, engaged and supportive workplace that provides opportunities for career development across regional and metropolitan Australia.
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