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Business Intelligence Analyst
2 months ago
Main Purpose:
The Sales and Market Analyst is primarily accountable for:
- Compiling, analyzing, and reporting comprehensive sales data to inform strategic decision-making;
- Monitoring and evaluating competitive activity, customer trends, and market dynamics to provide actionable insights that guide the sales and marketing teams.
Key Responsibilities:
- Developing and maintaining sales and market databases and reports;
- Analyzing sales and market data to identify trends and opportunities;
- Providing insights and recommendations to inform sales and marketing strategies;
- Collaborating with cross-functional teams to drive business growth and improvement;
- Staying up-to-date with industry trends and competitor activity.
Requirements:
- Tertiary qualifications in Business Administration, Marketing, Economics, Data Analytics, or a related field;
- Strong analytical and problem-solving skills;
- Excellent communication and presentation skills;
- Ability to work in a fast-paced environment and prioritize multiple tasks;
- Experience in sales and marketing analysis and reporting.
Key Relationships and Department Overview:
Internal:
- Commercial coworkers;
- Credit and Finance;
- Marketing implementers;
- Terminal/Operations Staff;
- Sales Support;
- Head Office Personnel.
External:
- Existing and New Customers;
- Suppliers;
- Business Groups;
- Networks;
- Marketing company.
